Parag Jain Email and Phone Number

• Increase Revenue of the company through adherence to sales Budget• Enhancement of the Profitability of an organization through achievement of EBITDA & Net Cement realization target• Continuous Improvement of Premium Product Contribution• Implementation of strategies for the continuous reduction of the Secondary Distribution Costs resulting reduction in Overall TDC cost • Establishment of Strategic & reliable alliances which have been beneficial for the Top & Bottom Line of the Company• Promoting stronger cross-functional coordination and internal serviceability• Improving processes and timelines for stronger customer serviceability• Strengthening manpower base by limiting attrition of Top 25% performers to NIL• Creating an employee-friendly work environment which promotes growth of employees• Ensuring 100% compliance to company guidelines and ethical practices

Key Responsibility Areas• Seasoned Sales & business development professional, working for building brands, building new team, developing distribution network , Institutional Sales , Managing large multifunctional , multicultural, heterogeneous work force• Spearheading entire Sales & marketing operations of the company in UP & Uttaranchal with final responsibilities to achieve & exceed Annual Sales Target of 3.5 Million MT & revenue target of Rs 1800 Crore • Driving effort of a committed team of 4 Regional Heads 16 Branch Managers , Zonal and Regional Support Team of Technical,KAM,Logistics,Account, Marketing, handling a Team of 150 Managers and Officers with continuous monitoring & motivational inputs to maximize individual & team productivity• Organizing Participating & monitoring sales promotion , brand visibility, technical activity like to have a desired impact on target AudienceNotable Achievements• Registered business growth of 30% YEAR On Year from last 3 years• Continuous 3 years in a Row Rewarded as Best HEAD SALES• Enforced discipline in credit management - within 0-2 NOD outstanding • 95% network on CD • Driving Premium Volume Product range contributes 45% of total trade volume, growing with pace of of 160% over last year• Developed network of 1400dealers and 2000 Authorized Retailers to increase retail reach & Product penetration.• Achieving Excellence through Innovation , Rolling out Innovative Pricing & discount scheme & promotional strategies for the region to generate focused marketing thrust to gain & sustain reasonable market share

Team Size: 46 members (6 ASMs, 7 C&F In-charge, 15 Sales Officers, 1 Regional Commercial Manager, 1 Regional Service Manager, 1 Area Manager Fleet Management, 4 Service Engineer, 1 Car Radial Officer, 10 Commercial OfficersProducts: Truck Tyres Bias & Radial, Car Radial, Tractor Tyres, LCV & SCV Tyres, Jeep Tyres, OTR Tyres Responsible for the Sales of entire range of tyres in Rajasthan covering 13 Branches (6 Area Offices & 7 C&Fs); generating an average business worth Rs. 34 Crs per month, as against Rs. 31 Crs previously Accountable for working in coordination with entire State Sales, Service & Commercial Team along with HO Support system, SCM & Sales Administration to achieve budgeted target with increase in market share. Offering assistance in business development & demand generation through network penetration, extraction, scheme participation with nil attrition at various channel & team levels. Reviewing After Sales Service with Sales & Technical Service Associates. Ensuring optimum adherence to commercial policy by periodical Outstanding Analysis & Expense vs Sales Ratio Analysis. Instrumental in successfully expanding the network from 204 Dealers to 255 Dealers thereby resulting in 8% increase in sales and 22% market share in Truck Tyre segment. Registered an enhancement of 10% in the deposits from the dealer to company resulting in assured sale. Vital role in managing expenses & reducing claim losses from 9% to 4.5% by initiating regular customer contacts.

- State Manager, UP (Based at Kanpur) May 2010 – April 2013- District Manager, Indore May 2008 – Apr 2010- District Manager, Kota June 2005 - May 2008STATE MANAGER, EAST UP (Based at Kanpur) May 2010 – April 2013Territory: Entire East UP (Kanpur, Lucknow, Allahabad, Gorakhpur, Varanasi, Jhansi, Sultanpur & TP Nagar Kanpur)Team Size: 38 Members (5 Area Managers, 3 C&F In-charge, 10 Sales Officers, 2 Truck Radial Officers, 1 Agri Tractor Officer, 1Car Radial Officer, 1 State Service Manager, 5 Service Engineering & 10 Commercial Officers) Responsible for spearheading the Sales of entire range of tyres in East UP covering 5 Area Offices & 3 C&Fs Locations; generating an average business worth Rs. 30 Crs per month Essayed a key role in enhancing the sales volume from Rs. 25 Cr. /Month at Rs. 30 Cr. / Month within 3 years. Competently increased dealer network from 115 to 225 within 3 years. Registered 7% enhancement in sales volume per year. Resourcefully curtailed the expenses and brought the claim losses from 9% to 4% as compared industry average of 7% Increased the deposits from the dealer by 25%YoY resulting in the assured sale. Received Certificate of Excellence Award for achieving highest percentage sales increase in FY 2011-12.District Sales Manager-Indore May 2008-April 2010Territory: Entire Malwa Region Expanded the dealer base from 34 to 56 dealers thereby resulting in 60% increase in sales and 30% market share in truck tyre segment. Achieved business growth worth Rs. 4 Crs and managed to achieve average sales of Rs. 8 Crs per month. Recipient of Chairman Leadership Award for excellence for functioning as the Best District Manager and highest percentage sales increase in FY 2009-10. Awarded for Maximum increment in the Dealer deposit at All India level (Dealer Deposit increased by 120%)

Territory: Nagpur, Kamthi, Ramtek, Wardha , Akola & Badnera Team Size: 3 SOs Product: OPC & PPC Cement Managed and grown the Business to Rs. 3.5 Crs per month Launched the company in various virgin territories and appointed 35 new dealers in 2.5 years, thereby managed a total network of 50 dealers. Performed analysis of market and consumer trends thereby developing competitive strategies and establishing brand. Reviewed and supervised the complete warehouse process - Physical Receiving, System Receiving, Invoicing & Dispatches. Attained a sales growth of 25 - 30% per year. Pivotal in converting many multi-brands stockiest into exclusive stockiest category.  Served as an expert in converting small warehouse into parent warehouse thereby ensuring maximum market penetration and efficient distribution network resulting in delivered cost saving of Rs. 1.4 Lacs pe

Territory: Bilaspur, Ambikapur, Raigarh & Korba Team Size: 2 Members Product: OPC & PPC Cement Increased the Business from initial volume of Rs. 1 Cr per month to Rs. 3.5Crs within a span of 3 years. Enhanced the dealer network from initial 28 dealers to 60 Dealers. As a Branch In-Charge successfully designed excellent brand image. Joined as Junior SO and gradually got promoted to SO and then further as ASO.

Territory: Bilaspur, Ambikapur, Raigarh & Korba Team Size: 2 Members Product: OPC & PPC Cement Increased the Business from initial volume of Rs. 1 Cr per month to Rs. 3.5Crs within a span of 3 years. Enhanced the dealer network from initial 28 dealers to 60 Dealers. As a Branch In-Charge successfully designed excellent brand image. Joined as Junior SO and gradually got promoted to SO and then further as ASO.