Paras Arora Email & Phone Number

London Area, United Kingdom

- Triumphantly introduced 7 groundbreaking products in India, showcasing advanced capsuletechnology including pellets in oil capsules

London, England, United Kingdom

- Led a team of analysts in executing pricing experiments, measuring price elasticity for profitability incompetitive markets. Result: Optimised pricing strategies leading to a 25% boost in product salesand a continuous increase in daily contribution margin- Utilised regression analysis to predict attraction passes sold in London within a 5-point precision,leveraging historical data including marketing spend, demand signals, macroeconomic factors, andflight recovery thereby optimising CPA and increasing profitability by 10%- Successfully implemented a robust Sales-to-Demand ratio for all Go City products. Meticulouslytracking demand signals and flight recovery data led to enhanced precision in sales forecasting,optimised product availability, and agile adjustments in marketing spend, thereby increasing marketshare in our New York and London markets by 15% and an incremental revenue of $1 million.- Utilised effective time management strategies to fulfill responsibilities at both Go City and Keffy,ensuring high performance in both roles

London, England, United Kingdom

- Transformed budgeting: Integrated trading teams' revenue projections, reducing update time fromdays to seconds. Result: Efficient financial planning, saving valuable time for the CFO, reconciliationtime by 30% and £20,000 in savings- Engineered a dynamic retention dashboard, amplifying data-driven decisions. Tracked diversecustomer segments, analysing attributes like AOV, CLTV and time to repeat, predicted behaviourand tailored campaigns, achieving a 15% improvement in overall retention effectiveness- Revolutionised pricing for Go City's diverse city portfolio by implementing variable pricing based oncustomer usage, cutting pricing time from months to days and finely balancing sales and productpricing. Result: Streamlined processes, fostering agile decision-making and successfulimplementation. Tracked performance throughout the year for continuous optimisation- Led a team of six students from Imperial College London to develop the go-to-market strategy for GoCity’s social media platforms, website and app UI/ UX, and on-ground marketing activations bypartnering with US attractions enabling a new revenue stream for Go City leading to £500,000 inincremental revenue within six months

London, England, United Kingdom

- Conducted extensive market research across geographies on MishiPay’s innovative retail technology solution featuring Scan, Pay & Go technology and devised a Go-To-Market strategy considering MRR, ARR and Gross Transaction value for Grocery, Convenience, Fashion, and Accessories market for Investor pitches and financial decks increasing market penetration by 30% within one year- Landed two customers by pitching MishiPay’s Order Ahead solution and facilitated until launch, thereby, adding £30,000 in ARR- Designed a Return-on-Investment calculator and performed a sensitivity analysis for determining retailer’s and MishiPay’s profitability to streamline the sales process thereby increasing B2B conversion by 20%- Built Excel dashboards and financial models from Series B round until IPO by forecasting revenue, profitability, costs, required funding, capitalisation table, and valuations over the years for venture capitalist deep dive sessions

London, England, United Kingdom

- Engaged closely with the international sales team to show prospects how MishiPay’s Scan, Pay & Go solution works with their technical systems by explaining integrations and customising the proposals, thereby achieving a 50% reduction in sales cycle and generating an annual recurring revenue of £100,000, hence, leading to a promotion within 6 months due to exceptional performance- Liaised closely with the Project Delivery, Engineering and Product teams to provide pre-sales technical assistance and product education to facilitate seamless product build and integration- Governed MishiPay’s technical partnerships with vendors such as Zebra Technologies by carrying out technical presentations and negotiated partnership agreements to ensure MishiPay’s profitability

London, England, United Kingdom

- Prepared technical presentations, conducted partner research, engaged with Innovation centres, and demonstrated how MishiPay’s product meets client requirements- Managed MishiPay’s Customer Relationship Management system for the entire Sales pipeline and revenue forecasting

London, England, United Kingdom

Analysed data for a Railway Bond Credit Rating project under the supervision of professors from Imperial College Business School and Università di Bologna

London, England, United Kingdom

Assisted faculty with the delivery of lectures in a multimodal teaching approach as well as supporting and enhancing the students’ educational experience by preparing, offering technical support, communicating, and record-keeping for the multimodal classes

London, Greater London, United Kingdom

Engaged with prospective students on online platforms, events and meetings, assisted the recruitment team at events by representing the course at on-campus and off-campus fairs, participated in student Q&A panels, and networked with candidates at information sessions

London, Greater London, United Kingdom

Took on the leadership for the Club and implemented a strategy for the entire academic year aligning my vision with that of the Business School, managed club expenditure, and generated networking opportunities for the club members

London, Greater London, United Kingdom

Acted as an intermediary between the students, faculty, and programme team to continually maintain and improve academic and administrative standards, and the quality of academic experience

Bengaluru, Karnataka, India

- Gained an understanding of verification methodology, simulation tools, programming languages- Automated the Verilog code generation of various design blocks by writing Perl, Python scripts - Created Excel spreadsheets to track regression results and perform an intense reconciliation process- Aligned across different teams ranging from Design, Analog, Validation and Verification- Carried out tasks related to Register Verification, UNH Test Suite Compliance, Verification Signoff, Bugs Closure, Gate Level Simulation, Dynamic Verification and Formal Verification.

Bengaluru Area, India

- Familiarised with basics of UNIX, Perl scripting, Verilog, VHDL, System Verilog, Python, Tcl and developed basic understanding of computer networks and Ethernet digital design modules- Created design models and test cases for verification of 1000 Gbps Ethernet Integrated Circuit- Introduced a new methodology for writing RTL code by automating code generation using Perl scripts to ensure consistency and minimise errors

Patiala Area, India

Worked as the Chief Economist for the period and helped organize events such as 'Mock IPL auctions' and 'Wolf of Dalal Street'

Patiala Area, India

Worked as a Photographer and took part in the flagship event 'Kaleidoscope'.

Master Of Science - Ms, Financial Technology, Distinction, Dean'S List For Academic Excellence

Activities and Societies: Student Leadership Positions: - Student Staff Committee (SSC) - Academic Leader, - Student Ambassador - MSc.

Bachelor Of Engineering - Be, Electrical, Electronics And Communications Engineering, Overall Gpa: 9.21/10

Activities and Societies: Took part in various technical, social and business events throughout the under graduation degree. I held.