Paras Deshbhratar Email & Phone Number

Wellington, Nz

Wellington, New Zealand

Wellington, Wellington Region, New Zealand

Auckland, New Zealand

Google Ads (App Promotion, YouTube, Display, Search), SEO, Google Data Studio, Google Optimise, DoubleClick, Reporting.Business Units: Home loans, Business loans, Savings and Deposits, Car loans, Reverse Mortgage, Farm Loans, Digital Banking.

Auckland, New Zealand

Technological Ltd supports the education and hospitality sectors to make informed decisions on purchases with a wide range of products that help fulfill technological needs in an easy, hassle-free manner.My responsibilities involve but are not limited to the following:• Designing creatives and e-mail templates to meet B2B sales objectives.• Website product inventory management using WooCommerce.• Tracking key metrics, events and engagement via multiple channels including e-mail, social and search campaign using Google Analytics, Google Tag Manager and Facebook Insights.• Executing advertising campaigns in Social Media.

Auckland, New Zealand

Selected accomplishments:• Designed and launched a new website for the business to build an online presence and increase customer engagement.• Managed Google Search ads to deliver more quality leads by improving average CPC by 77%• Deployed chat-bots to automate lead generation organically and designed chat flows for streamlined customer experience. Highlights:• Managing Google AdWords Campaign setup and maintenance• Setting up the Facebook Pixel for re-marketing campaigns.• Photo editing using Photoshop, and creating videos using Adobe Premiere Pro and Adobe After Effects to illustrate key marketing messages.• Managing and maintaining company website on Squarespace and posting creatives on social media, designing an email, HTML, and in-text email promotions using MailChimp.

Auckland, New Zealand

Highlights:• Grew organic search traffic from 0 to 500 visits per month by implementing search engine optimization activities. • On-Page Optimization, content changes for the following websites: https://childcareathome.nz/  http://www.fairygodmothers.co.nz/  https://orewapreschool.co.nz/ - (including design and development) https://weewisdommontessori.co.nz/ • Built website for the business to develop online presence: https://beyondtheveil.co.nz/. • Developed different customer journeys and strategies around various touchpoints along the way.Selected accomplishments• Designing, managing, and maintaining company website by writing content, image editing, and graphics design.• Completing in-depth analyses of competitor ads, keyword, bids, and landing page activities.• Creating schema mark-ups for website elements.• Identifying trends through assessment of competitor activities.

Mumbai Area, India

Developed websites on Wordpress and Magento for Small to Medium Business owners across India and UAE.Provided Web Development and Web Marketing services to various industries including interior decor and furnishing companies and PR agencies in the movie industry to profile based websites of individuals to skill development training institutions to name some. Key Highlight:• Helped client in business expansions via achieving lead generation targets, thereby resulting in adding more services. Started with one website, grew to have developed and successfully ranked 10+ websites related to the business.• Optimised cost per click to improve the lead generation in Google Adwords Campaign for a training institute.

Mumbai Area, India

Highlights:• Hired, trained and mentored over 20 professionals in digital marketing techniques and approaches, including Website Development, Search Engine Optimization Google AdWords, keywords and Google Analytics.• Conducted Seminars and Workshops education the students about the basics of Digital MarketingSelected accomplishments• Providing customer analysis; segmenting customers, establishing the reporting infrastructure, tracking performance, and presenting the results to the clients. • Refining current digital performance metrics and tracking and communicating ongoing performance, bench-marking our digital investments and campaigns. • Overseeing initiatives such as site marketing, search engine marketing, affiliate programs, online media and email marketing.• Managing all digital marketing, e-commerce projects from inception to on-going delivery including hands-on execution.

Mumbai Area, India

• Worked in the SEO vertical, Managing and reporting to clients across US and UK.• Developed and managed marketing campaigns resulting in improvement of organic web traffic for e-commerce retailer, leading to a rise in online sales. • Helped service-based companies achieve their lead generation objectives using the organic search channel.• Conducted research and analyzed campaign performance with expert knowledge of various industry tools including SEM Rush, Majestic SEO, Zenu, Woo Rank, AdWords Keyword Planner tools and many more. Tasks:• Optimizing the website to help it rank better on the SERP making it adapt to the Google Search Engine Algorithm changes including the Panda and Penguin updates.• Reporting the search engine rankings, website statistics and Off-page link profile.• Worked on Google base and successfully implemented product rich snippets using microdata/microformats.

Bachelor'S Degree, Electrical And Electronics Engineering, A

Education record

Electrical And Electronics Engineering