Marketing And Social Media Manager
CurrentCollaborated with the brand owner to develop insights and strategies for all aspects of production, communication, showroom activities, and brand integrations (e.g., Emily in Paris). Conducted thorough market and competitive research to inform content design and managed advertising campaigns across multiple social media platforms, including Facebook, Instagram, LinkedIn, and Pinterest. Analyzed campaign performance metrics to identify opportunities for improvement and implemented techniques to… Show more Collaborated with the brand owner to develop insights and strategies for all aspects of production, communication, showroom activities, and brand integrations (e.g., Emily in Paris). Conducted thorough market and competitive research to inform content design and managed advertising campaigns across multiple social media platforms, including Facebook, Instagram, LinkedIn, and Pinterest. Analyzed campaign performance metrics to identify opportunities for improvement and implemented techniques to optimize Facebook ad campaigns and increase engagement on social media platforms. Initiated and managed specific customer-engagement programs to build and maintain positive online relationships with customers. Managed photoshoots and coordinated with A-list celebrities, influencers, models, PR platforms, and magazines like Vogue and InStyle. • Conducted in-depth research and analysis of potential business opportunities in the Chinese market to assess their feasibility and potential for success.• Researched behavior of Super Rich (SR) individuals in diverse cultures, identifying effective strategies for precise targeting.• Prevented negative impact on the company's reputation by efficiently managing crisis time. Show less