Senior Vice President
Current•Leading analytics for Digital channels and Digital products to increase in customer onboarding•Leading analytics to increase Mobile Banking and Digital channels usage •Pre-Campaign analytics –Data-backed customer insights used for planning and designing of new campaigns for customer engagement. Providing Pre campaign analysis for business/product team to take decision.•Leading project of dashboard automations using Tableau/ Hadoop database.•Managing data warehousing from various data source in dedicated Datamart for the unit.•Working with New Mobile Banking Application team for data management and implementation of various reports & analytics to increase installation and usage