Parichay Swarup Email and Phone Number
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Parichay Swarup is a Digital Marketing Specialist | App & Web Marketing | Go To Market Strategy at Praxis Advertising. They possess expertise in advertising, social networking, social media, microsoft office, teamwork and 19 more skills. They is proficient in French. Colleagues describe them as "What caught my attention about Parichay was the clarity of thought he brought to the table, choosing to focus on developing solutions. His observant nature and interest in research are catalysts to his ability to identify insights; and his simple, yet effective, communication ensures that he is able to sell his thoughts. From what I have seen, for him, his passion for marketing and business makes it more than just a career option for him - it is a world he lives in and wants to own. People of his age, and even some of us spend years trying; but I believe this young man has already found his calling. " and "Parichay Swarup has concluded a one-month long summer internship at the Dubai offices of Starcom MediaVest Group, and as his designated mentor, I take great pleasure in giving him this letter as proof of him successfully completing the internship. Parichay was a pleasure to work with during the past month, and showed a high level of curiosity right from the beginning. The result was him working with and/or shadowing a wide variety of people working across different departments, be it analog or digital media, social media, research, data, etc. Needless to say, Parichay is now well-versed with the inner workings of a media agency. Throughout his internship, Parichay was always prepared, attentive, and ready for the next challenge. He was respectful of everyone he met, and they didn’t think twice before taking him under their wings. I hope he carries his curiosity, more than anything else, into his future endavours. It will ensure that the learning, and as a result – the growing, never stops. Abed Ismail | Senior Media Manager - Planning"
Praxis Advertising
View- Website:
- praxisadvertising.com
- Employees:
- 9
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Head Of DigitalPraxis Advertising Aug 2024 - PresentDubai, United Arab Emirates -
Senior Account ManagerWithin Dec 2021 - Aug 2024New York City Metropolitan Area -
Strategist & Account ManagerPixel Jul 2020 - Dec 2021New York, New York, United StatesAt Pixel, I helped global brands launch new products and services for digital-first consumers. We did it fast and we did it efficiently. Clients include Canon, JBL by Harman, Tyson Foods, and more. + Responsible for strategizing and implementing all paid media buying efforts at Pixel (Facebook, Instagram, Snapchat, TikTok, Google)+ Primary liaison between clients and the agency for multiple projects+ Ideate and strategize innovative ways to bring projects to market with a digital-first approach -
Project ManagerPixel Sep 2019 - Jul 2020Greater New York City Area+ Client and project management: Making we're on track and launching on time. Managing expectations with each client and building a relationship. + Research: Responsible for conducting and presenting all background research for new product launch strategies+ Media Planning: Work with media team to ensure ad setup across major marketing platforms (Google, Facebook, Snapchat). + Reporting and Analytics: Compile and analyze key campaign metrics to ensure on-target results. -
Business AnalystThe Barthwell Group Aug 2017 - Apr 2018Greater Detroit AreaCorporate clients included: Comerica Bank, Holland America Line, Glenmede, The William and Flora Hewlett Foundation, The University of Memphis, Yale University - School of Medicine, Claremont McKenna College.Responsibilities included: + Drafting proposals and pitch new ideas and engagements for client needs+ Project management for each engagement + Conducted research and qualitative analyses (internal factors, competitors, and industry)+ Business development efforts and developed SOWs for new clients -
Marketing InternUniversity Of Illinois At Urbana-Champaign Oct 2014 - Jun 2017Urbana-Champaign, Illinois Area+ Tasked with formulating a bigger picture brand identity and marketing persona for the Illini Union+ Improved the planning process for social media posts and ensured the content stays fresh and relevant+ Responsible for planning larger-scale events for the Illini Union (e.g.,National Student Day, Annual Week of Thanks)+ Constant communication with vendors (Illini Union Bookstore, The Tech Zone, The Rec-Room, and on-site food vendors) within the Illini Union -
Account Management InternFcb Chicago Jun 2016 - Aug 2016Greater Chicago AreaAccount: State Farm + Conducted status meetings for the state farm team twice a week and prepared status reports for the client bi-weekly touch base. + Assisted the Account Executive on all daily tasks involving creative reviews and account status updates (internal & external)+ Presented the Creative, Strategic Planning, and Account Team with a technological-focused competitive analysis highlighting the future of the insurance industry+ Conducted an internal efficiency analysis for the State Farm account team to improve cross-team collaboration -
Brand Strategy InternPraxis Advertising May 2015 - Jul 2015Dubai, UaePraxis Advertising is a boutique advertising agency that conducts effective brand-building and strategy for various clients across the cities of Dubai, UAE, and New Delhi, India+ Along with the brand strategy, worked on a go-to-market strategy for an upcoming startup. + Worked on Praxis' boutique clients team to identify new strategies and opportunities for exponential growth in their respective sectors -
Media Planning InternStarcom Mediavest Group Jun 2014 - Jul 2014DubaiClient: Mondelez (Cadbury & Oreo Divisions)- Assigned to the Mondelēz team as a summer Intern under the Supervision of Abed Ismail (Recommendation Attached)- Carried out Market Research and Competitive Analyses for brands under the Mondelēz group such as Cadbury- Received training and assistance in the use of Microsoft Excel, XPlan and IPSOS StateX, popular data tools.- Worked with an Account Executive to formulate a Media Buying plan to be implemented by Oreo for the launch of Transformers: Age of Extinction in the United Arab Emirates (UAE) -
Job ShadowPraxis Advertising May 2013 - Jul 2013Dubai, United Arab Emirates• Completed a 75 day job shadow with 3 weeks in the 3 different departments within the Agency to learn how they work in sync with each other.• Job Shadow of Amitabh S, the CEO and Director of Client Services, Praxis Advertising. • Additionally, crafted Creative Briefs with regards to companies such as Chevrolet and Cadillac.• Engaged in creative and productive brainstorming sessions once every 3 days for a wide array of brands such as Liberty Automobiles (Dealers of Chevrolet, Cadillac and Opel) and VKOOL (Automobile Tinting). -
Account Planning InternGrey Group Jul 2012 - Aug 2012Gurgaon, India+ Worked on branding and repositioning of Crocin Advanced (pharma), including establishing current market position, competitive analyses, and launch strategies. + Acquired creative briefing skills for the creative and media departments
Parichay Swarup Skills
Parichay Swarup Education Details
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Advertising -
Gems Modern Academy (Formerly Dubai Modern High School)Business/Commerce, General
Frequently Asked Questions about Parichay Swarup
What company does Parichay Swarup work for?
Parichay Swarup works for Praxis Advertising
What is Parichay Swarup's role at the current company?
Parichay Swarup's current role is Digital Marketing Specialist | App & Web Marketing | Go To Market Strategy.
What is Parichay Swarup's email address?
Parichay Swarup's email address is ps****@****oup.com
What schools did Parichay Swarup attend?
Parichay Swarup attended University Of Virginia, University Of Illinois At Urbana-Champaign, Gems Modern Academy (Formerly Dubai Modern High School).
What are some of Parichay Swarup's interests?
Parichay Swarup has interest in Bollywood, Children, Branding, Entrepreneurship, Travelling, Marketing, Environment, Start Up Culture, Education, Advertising.
What skills is Parichay Swarup known for?
Parichay Swarup has skills like Advertising, Social Networking, Social Media, Microsoft Office, Teamwork, Marketing, Microsoft Word, English, Photography, Facebook, Digital Photography, Brand Strategy.
Who are Parichay Swarup's colleagues?
Parichay Swarup's colleagues are Arun Balagopal, Sohail Afsar, Mohammed Adil, Aashray Swarup, Amir Saeed Kayani, Sohail Khan, Praxis Advertising.
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