With a Master of Business Administration degree in Marketing and a passion for content marketing, I help businesses communicate their value and educate their customers through clear and engaging content and copy. I have a keen eye for detail and a flair for crafting effective and creative content for various platforms and audiences.At my most recent role with Grant Thornton, I work as a Report Processor and Proofreader/Editor, assisting audit teams with preparing and issuing financial reports and related documents, adhering to brand guidelines and ensuring industry compliance, consistency, and quality. I manage multiple priorities to meet deadlines and handle confidential data responsibly. I regularly interact with and support an in-house team of auditors with a client service orientation.Previously, I helped Maptive, an online mapping software company, update its web knowledgebase with clear and engaging instructions and images for its new software version. I used my content marketing skills to produce user-friendly and SEO-optimized content that educates and informs customers about the software's features and usefulness.I also got the opportunity to work as a Copywriter for ThriveDX, an EdTech company that offers bootcamps in various fields hosted by major universities. I created and managed digital ad copy for marketing campaigns and events to generate leads and increase conversions for the Software Development program. I also helped produce website and landing page content, SEO-friendly blog content, promotional emails, and other assets, catering to different student personas and adhering to the university partners' brand guidelines.I have prior experience working with Ad agencies, where I curated digital content, social media ads, and print marketing collaterals for various businesses across B2B and B2C industries.
