 Handling a team of SEO specialists, ensuring effective collaboration and productivity. Ensuring the entire Digital Marketing Team works together cohesively towards common goals. Collaborating with Web Developers and Content Writers for technical audits and content creation. Understanding project business aspects including customer services, requirements, leads, target customers, and locations. Creating comprehensive audit reports for projects, detailing current status and historical data using a variety of SEO tools, both free and paid. Identifying recommended and relevant keywords for website landing pages based on user locations. Conducting keyword research considering competition, search volume, and keyword types (transactional, navigational, commercial). Reviewing website design and recommending changes as necessary, seeking approval before implementation. Identifying On-Page & Technical issues on websites and providing detailed reports with solutions. Collaborating with Technical teams to resolve website issues within specified timelines. Conducting keyword research using tools like keywordstool.io, keyword planner, SEMrush, or Ahrefs. Planning and implementing a roadmap for SEO strategy execution. Working with content teams to establish monthly targets for Articles, Blogs, and Web page content. Ensuring content quality, checking for duplicates and verifying information accuracy before publishing. Ensuring timely delivery of blogs for off-page activities. Setting monthly, quarterly, or yearly KPI targets for organic traffic. Analyzing website traffic and crawling status using Google Analytics 4 (GA4) and Google Search Console (GSC). Implementing Google Tag Manager (GTM), Google Analytics 4 (GA4), and Google Search Console (GSC) for all websites. Proficiency in WordPress, Magento ecommerce, HTML, CSS, Canva, and Shopify

SEO Strategy Development:Develop and execute comprehensive SEO strategies to improve organic search rankings and drive traffic to websites.Conduct keyword research, competitive analysis, and site audits to identify opportunities for optimization.Stay updated on search engine algorithms and industry trends to adapt strategies accordingly.Technical SEO Management:Oversee technical aspects of SEO, including website structure, site speed, and mobile responsiveness.Collaborate with web development and IT teams to implement SEO best practices and resolve technical issues.Monitor and optimize crawlability, indexing, and site architecture for improved search visibility.On-Page and Off-Page Optimization:Optimize on-page elements such as meta tags, headings, and content for targeted keywords and user experience.Develop and implement link-building strategies to increase domain authority and improve search rankings.Manage outreach efforts to secure quality backlinks from relevant websites and influencers.Content Strategy and Creation:Develop content strategies aligned with SEO objectives, including keyword targeting and content mapping.Oversee the creation of high-quality, SEO-friendly content for websites, blogs, and other digital channels.Ensure content is optimized for user intent, engagement, and conversion.Local SEO and Google My Business Management:Optimize local listings and citations to improve visibility in local search results.Manage Google My Business profiles for multiple locations, ensuring accuracy and consistency of information.Implement local SEO tactics such as geo-targeted keywords and localized content.Analytics and Reporting:Utilize SEO tools (e.g., Google Analytics, SEMrush, Moz) to track and analyze key performance metrics.