Parker Roberts Email & Phone Number

Los Angeles

Collaborations:Pinsy Shapewear - February 2024 - August 2024- Content Producer- Video Editor - Ad Services Designer and Editor IPSY May 2023 - ongoing- Content Producer- On-Screen Talent- Video Editor

- Orchestrated end-to-end video productions for multiple brands with a primary focus on developing engaging social media content and impactful paid advertisements for Instagram, TikTok, and Facebook platforms.- Expertly coordinated all resources required for in-studio and on-location video shoots, including meticulous scheduling, budget management, crew hiring, set design and management, talent direction, prop styling, and occasional on-screen performance to meet project demands.- Leveraged extensive knowledge of social media trends and analytics to actively contribute to brainstorms with the Social and Growth departments, ensuring the creation of highly engaging posts and high-performing ads.- Took charge of self-directed and produced bi-weekly shoots from home, adapting to the fast-paced changes within the social media advertising landscape, while maintaining high-quality standards and meeting tight deadlines.- Oversaw the post-production phase of all videos, providing comprehensive feedback, creating efficient timelines, and ensuring the timely delivery of final assets to the appropriate departments.- Efficiently organized and managed project tasks using the project management tool Asana, ensuring smooth coordination and seamless execution for each shoot.- Led the production and direction of the video campaign for the successful launch of ITEM Beauty in Sephora during 2021, showcasing creativity, attention to detail, and effective brand representation.- Co-produced and served as Production Designer for BoxyCharm's inaugural Chief MUA campaign, collaborating with Donni Davy, lead makeup artist of Euphoria and founder of Half Magic Beauty, resulting in a visually stunning and highly impactful campaign.- Provided valuable assistance to the lead producer on GBX campaigns, the quarterly celebrity curated subscription box, managing tasks, timekeeping, talent coordination, crew hiring, and ensuring the seamless delivery of all required products and props.

- Orchestrated end-to-end video productions for multiple brands with a primary focus on developing engaging social media content and impactful paid advertisements for Instagram, TikTok, and Facebook platforms.- Expertly coordinated all resources required for in-studio and on-location video shoots, including meticulous scheduling, budget management, crew hiring, set design and management, talent direction, prop styling, and occasional on-screen performance to meet project demands.- Leveraged extensive knowledge of social media trends and analytics to actively contribute to brainstorms with the Social and Growth departments, ensuring the creation of highly engaging posts and high-performing ads.- Took charge of self-directed and produced bi-weekly shoots from home, adapting to the fast-paced changes within the social media advertising landscape, while maintaining high-quality standards and meeting tight deadlines.- Oversaw the post-production phase of all videos, providing comprehensive feedback, creating efficient timelines, and ensuring the timely delivery of final assets to the appropriate departments.- Efficiently organized and managed project tasks using the project management tool Asana, ensuring smooth coordination and seamless execution for each shoot.- Led the production and direction of the video campaign for the successful launch of ITEM Beauty in Sephora during 2021, showcasing creativity, attention to detail, and effective brand representation.- Co-produced and served as Production Designer for BoxyCharm's inaugural Chief MUA campaign, collaborating with Donni Davy, lead makeup artist of Euphoria and founder of Half Magic Beauty, resulting in a visually stunning and highly impactful campaign.- Provided valuable assistance to the lead producer on GBX campaigns, the quarterly celebrity curated subscription box, managing tasks, timekeeping, talent coordination, crew hiring, and ensuring the seamless delivery of all required products and props.

Greater Los Angeles Area

*ASSOCIATE PRODUCER DUTIES*- Assist the Creative Producers on all content from ideation to final edit- Manage all production days by maintaining schedules, organizing all props needed, taking notes, coordinating crew and equipment, and assisting on set talent when needed.- Worked with editors to address notes given from Creative Producers- Pitch ideas for new content based on current social media trends and YouTube analytics- Coordinate the programming schedule for the channel- Organize expenses for production purchases- Shoot, edit, and post TikTok & Instagram Reels Content- Program, create assets, produce videos and manage all content for Clevver’s Instagram account including stories, static posts, and Reels.*CONTENT MANAGER DUTIES*- Manage all content related to the Clevver Style YouTube channel from pre-production to publication on YouTube and internal channels- Act as the voice of Clevver Style across social media platforms including Instagram, Facebook, and YouTube.- Engage daily with the Clevver Style community of fans across all social platforms- Create thumbnail images via Photoshop as well as great graphics for social media, primarily Instagram- Write all copy for YouTube titles, descriptions, and optimization- Analyze all data collected and use the findings to support production in the development of new content

Greater Los Angeles Area

- Collaborate with top influencers to help with program strategy, oversight, channel design, branding, optimization, socialmedia strategy, and hands-on channel management.- Utilize YouTube, Instagram, Facebook and Twitter to scout and identify trending formats and budding talent for all brands across VDS including MTV, BET, Nickelodeon and Comedy Central.- Pitch talent for brand integrations across VDS O&Os and the talent’s personal social profiles- Assist in the booking of talent on scripted and non-scripted content across all platforms including YouTube, Facebook, Instagram, Netflix and Hulu.- Negotiate competitive and profitable talent representation deals with Agents, Managers and Talent.- Act as a producer on talent projects created both in studio and out. Duties include, but are not limited to, the booking of equipment, studio space, and crew as well as overall project management.- Produced and Directed the official music video for Jaci Butler’s first solo single the Color Me, which has since garnered over 1 million views on her YouTube channel.

Greater Los Angeles Area

- Collaborate with top influencers to help with program strategy, oversight, channel design, branding, optimization, socialmedia strategy, and hands-on channel management.- Utilize YouTube, Instagram, Facebook and Twitter to scout and identify trending formats and budding talent for all brands across VDS including MTV, BET, Nickelodeon and Comedy Central.- Pitch talent for brand integrations across VDS O&Os and the talent’s personal social profiles- Assist in the booking of talent on scripted and non-scripted content across all platforms including YouTube, Facebook, Instagram, Netflix and Hulu.- Negotiate competitive and profitable talent representation deals with Agents, Managers and Talent.- Act as a producer on talent projects created both in studio and out. Duties include, but are not limited to, the booking of equipment, studio space, and crew as well as overall project management.- Produced and Directed the official music video for Jaci Butler’s first solo single the Color Me, which has since garnered over 1 million views on her YouTube channel.

Greater Los Angeles Area

- Managed the publishing and syndication of all video content across a multitude of video platforms including, but not limited to, YouTube, Screenjunkies.com, and Amazon Instant Video- Optimized and programmed YouTube channel to an audience of more than 6 million subscribers and approximately 2 million views per video - Supervised and produced daily live streaming and publishing of all 20+ weekly Screenjunkies.com shows - Served as Head of Publishing for ScreenJunkies Central at San Diego Comic Con, which included the streaming and publishing of 18 shows across 3 platforms over 3 days. - Acted as Lead Publishing Consultant in the creation of the Aspera Project (the building and implementation of a $130,000 file transfer system)- Built a publishing procedure that became the company-wide standard by 2017- Acted as a temporary Associate Producer for Clevver TV for “Listed” and “Debatable”

- Managed the publishing and syndication of all video content across a multitude of video platforms including, but not limited to, YouTube, Screenjunkies.com, and Amazon Instant Video- Optimized and programmed YouTube channel to an audience of more than 6 million subscribers and approximately 2 million views per video - Supervised and produced daily live streaming and publishing of all 20+ weekly Screenjunkies.com shows - Served as Head of Publishing for ScreenJunkies Central at San Diego Comic Con, which included the streaming and publishing of 18 shows across 3 platforms over 3 days. - Acted as Lead Publishing Consultant in the creation of the Aspera Project (the building and implementation of a $130,000 file transfer system) - Built a publishing procedure that became the company-wide standard by 2017 - Acted as a temporary Associate Producer for Clevver TV for “Listed” and “Debatable”

Santa Monica, California

Production Intern- Served as a Production Assistant on shows including “Make Me Over”, “Cheerleaders”, and “The Great Ask Out”- Supported the production division by dating and logging footage from shoots.- Assisted producers in coordination of potential production elements and packaging of features preparing to go into production.- Assisted network department with talent relations, acquisitions and research.

- Wrote “water cooler” stories, “ramp walkers,” and managed social media.- Set radio studio and assisted in the production CMT Radio Insider.- Conducted research for artist interviews.- Transcribed interviews, edited audio, and created posts for multiple social media feeds.