Park Fowlkes

Park Fowlkes Email and Phone Number

Director, PMO Group, Lead Project Manager @ Dragon Army
Atlanta, GA, US
Park Fowlkes's Location
Atlanta Metropolitan Area, United States, United States
Park Fowlkes's Contact Details

Park Fowlkes personal email

About Park Fowlkes

20+ year Digital Marketing veteran of Program and Project Management, Resource and Operations Management, Advertiser Operations Management, Production, and other Digital Advertising experience with outstanding attention to detail, organization, leadership, and communication skills. I excel in managing and/or working well in a team environment with individuals from various disciplines, as well as individual contribution.Specialties: Digital advertising, delivery management, project management, program management, account management, traffic management, resource management, process management and improvement, media ad operations, transaction-driven marketing, card-linked advertising and marketing, programmatic advertising and data monetization.

Park Fowlkes's Current Company Details
Dragon Army

Dragon Army

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Director, PMO Group, Lead Project Manager
Atlanta, GA, US
Website:
dragonarmy.com
Employees:
33
Park Fowlkes Work Experience Details
  • Dragon Army
    Director, Pmo Group, Lead Project Manager
    Dragon Army
    Atlanta, Ga, Us
  • Dragon Army
    Director, Pmo Group
    Dragon Army Jan 2021 - Present
    Atlanta, Georgia, Us
    I am Director, PMO Group at Dragon Army. Dragon Army is a purpose-driven digital engagement company. We help the world’s best companies to capture opportunities and solve problems. Our passionate, tenured strategists, designers, writers, and developers create remarkable products and experiences that grow brands people love.
  • Dragon Army
    Lead Project Manager
    Dragon Army Jun 2019 - Jan 2021
    Atlanta, Georgia, Us
  • The Coca-Cola Company
    Senior Project Manger, Coca-Cola Studios
    The Coca-Cola Company May 2018 - May 2019
    Atlanta, Ga, Us
    • Managed a portfolio of mid to large scale, multi-channel project initiatives spanning multiple business units • Lead client and team meetings for both new project work and existing project work during the lifecycle of the project• Served as single point of contact for all client communication• Identified, documented and prioritized business requirements for iterative project/program release• Lead collaborative scoping/estimation sessions with discipline leads• Wrote detailed proposals and statements of work• Prepared project plans and estimates for all phases of projects• Managed and controlled project scope and the change control process to ensure that projects were completed according to schedule and within budget• Identified and mitigated risks to successful delivery• Provided status reporting regarding project financials, milestones, deliverables, dependencies, risks and issues to project teams and clients• Ensured deliverables met quality control standards including delivery on client objectives• Drove strategic direction for projects• Contributed to implementing best practices to expand and mature capabilities both in project management and overall creative offering• Managed risk on projects with minimal supervision• Sought out new opportunities to support the creative needs of stakeholders across the business• Developed and nurtured effective relationships with internal clients • Demonstrated an understanding of the client’s business, their needs, expectations and requirements and translation into creative solutions
  • Digitaslbi North America
    Associate Director, Project Management
    Digitaslbi North America Apr 2017 - Apr 2018
    Boston, Massachusetts, Us
    • Produced top-down and bottom-up budgets, project schedules/plans, risk plans and communication plans using tools that accurately reflect the scope of work, client expectations and DigitasLBi economics• Developed status reports and resource plans, working with capability project leaders to ensure appropriate resources are in place throughout each project• Coordinated all project deliverables to help the team stay on point and on track, adjusting budgets and resources as appropriate• Guided teams on mitigating risks and identifying opportunities for efficiencies• Incorporated quality control processes into each project, such as testing and proofreading• Managed change-request process, overseeing identification and documentation of a change in scope
  • Hearts & Science
    Project Supervisor
    Hearts & Science Oct 2016 - Feb 2017
    New York, Ny, Us
    • Oversaw the day-to-day execution of integrated, multi-platform media programs for the AT&T account• Managed multiple projects simultaneously, while optimizing changes to project scope and schedules daily; optimized workflows• Partnered with teams to successfully manage internal and external expectations• Communicated effectively and efficiently across all execution stakeholders• Problem solved creatively to ensure goals are met during condensed timelines• Provided continuous support on project deliverables to the Executive and Senior Business Directors• Managed monthly client financial reporting process
  • Cardlytics, Inc.
    Senior Director, Program Management
    Cardlytics, Inc. Nov 2015 - Jun 2016
    Atlanta, Ga, Us
    • Managed the workload and project queue for the Digital Analytics, Data Strategy and Data Innovations teams• Executed the facilitation of resources and tactics on Product Innovation, liaising with Executives on the company’s overall capabilities and products• Lead weekly status and strategy sessions for all requests, tasks, and initiatives flowing to various departments within the company, including Analytics, Engineering, Data Strategy, Product Marketing and Digital Operations• Executed Research & Development, Proofs of Concepts, and company strategic partnership projects, and their subsequent hand-offs to Operations or Engineering• Program managed the integration and synch efforts with external partners
  • Cardlytics, Inc.
    Vp, Digital Ad Ops
    Cardlytics, Inc. Jul 2014 - Nov 2015
    Atlanta, Ga, Us
    • Co-created and managed the Cardlytics Digital Media Managed Service offering• Built Managed Service processes from scratch, generating revenue in under 3 months, and $15MM+ in revenue during tenure• Oversaw the building and launching of display campaigns, receipt and upload of ad tags and creatives, quality assurance of all associated campaign materials, as well as resolution and escalation of technical issues as point of contact for all external Ad Ops vendors• Responsible for contract/IO approval, monthly billing, tracking revenue and costs, and working closely with Finance and Account Management on invoicing and approvals• Internally recruited, trained, and managed a team of 2 Ad Ops Coordinators with a dotted management line to ~6 Campaign Optimization Managers; supervised and graduated 1 Ad Ops Coordinator to Manager
  • Cardlytics, Inc.
    Vp, Advertiser Operations
    Cardlytics, Inc. Jun 2012 - Jul 2014
    Atlanta, Ga, Us
    • Managed a team of ~12 campaign builders and QA coordinators in the creation of native ‘bank channel’ campaigns for Financial Institution partner solutions; graduated two Managers to Senior Manager and Director level positions in Campaign Operations group• Maintained, improved, and monitored Advertiser content for native bank channel advertising campaigns• Effectively created, evolved, and improved the operations process from Sales through campaign publishing; refined and improved the team’s throughput and error rates• Consistently liaised with external Bank partners and Advertisers, internal Account and Sales teams, and Executive team on progress, deliverables, execution and improvements
  • Lbi Us
    Director Of Operations, Atlanta
    Lbi Us Jan 2011 - May 2012
    New York, Ny, Us
    • Managed team of ~8 project managers who owned and were responsible for all the projects within LBi Atlanta• Delivery Managed specific complex projects within the company; ensured projects were delivered on time and budget , and oversaw the managers responsible for their success; clients included Bayer CropScience, The Home Depot, Newell Rubbermaid brands and The Association of Boarding Schools • Implemented project and financial tracking protocol and tools to manage budget and scopes of work; determined appropriate revenue recognition, ensured timely and accurate invoicing, and monitored receivables for projects; analyzed project profitability, revenue, margins, bill rates and utilization; implemented corporate-mandated time tracking software in Atlanta office• Performed cross-office collaboration on projects, resources, strategy and tactics; liaised with New York home office consistently on progress and operations updates
  • Lbi Us
    Operations Manager
    Lbi Us Mar 2008 - Jan 2011
    New York, Ny, Us
    • Resource Managed and tracked utilization of over 60 internal employees, as well as freelance and contract-based resources for all LBi Atlanta projects• Traffic Managed every project and resource ensuring proper skillset assessment and project success• Acquired talent; worked with recruiters to hire top talent for LBi Atlanta as needed for project work, including interviewing and placement on projects• Project managed certain projects as needed, to ensure flawless execution and delivery• Managed facilities of LBi Atlanta office, including company assets, furniture, equipment and storage; worked with the property management to ensure office environment provided improved working conditions
  • Lbi Us
    Senior Project Manager
    Lbi Us 2007 - Mar 2008
    New York, Ny, Us
  • Lbi Us
    Project Manager
    Lbi Us 2005 - 2007
    New York, Ny, Us
  • Creative Digital Group
    Project Manager/Account Manager
    Creative Digital Group 2002 - 2005
  • Ixl Enterprises Inc.
    Video Producer
    Ixl Enterprises Inc. Dec 1999 - 2002
    Atlanta, Georgia, Us

Park Fowlkes Skills

Online Advertising Marketing Project Management Management Account Management Digital Marketing Social Media Marketing Operations Management Salesforce.com Social Media Email Marketing Digital Strategy E Commerce Strategic Planning Strategy Marketing Strategy Team Leadership Leadership Resource Management Traffic Management Card Linked Marketing Programmatic Media Buying Digital Project Management Jira Smartsheet Trello Workfront Box Microsoft Project Agile Methodologies Microsoft Office Creative Campaign Development

Park Fowlkes Education Details

  • Elon University
    Elon University
    Broadcast Communications
  • Pace Academy
    Pace Academy

Frequently Asked Questions about Park Fowlkes

What company does Park Fowlkes work for?

Park Fowlkes works for Dragon Army

What is Park Fowlkes's role at the current company?

Park Fowlkes's current role is Director, PMO Group, Lead Project Manager.

What is Park Fowlkes's email address?

Park Fowlkes's email address is pf****@****ail.com

What schools did Park Fowlkes attend?

Park Fowlkes attended Elon University, Pace Academy.

What skills is Park Fowlkes known for?

Park Fowlkes has skills like Online Advertising, Marketing, Project Management, Management, Account Management, Digital Marketing, Social Media Marketing, Operations Management, Salesforce.com, Social Media, Email Marketing, Digital Strategy.

Who are Park Fowlkes's colleagues?

Park Fowlkes's colleagues are Leonard Benit, Logan Russ, Brianna Evans, Patrick R., Jeffry Brown, Lily Vasquez, Cuong Huynh.

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