Jessica Park

Jessica Park Email and Phone Number

Fractional CMO & Marketing Advisor | Consumer & Lifestyle | Ex: Away, Estée Lauder @ WE ARE THE BOARD
Jessica Park's Location
New York, New York, United States, United States
Jessica Park's Contact Details

Jessica Park personal email

Jessica Park phone numbers

About Jessica Park

Fractional marketing executive and marketing consultant specializing in early- and growth-stage consumer and lifestyle startups, including fashion, luxury, home, and beauty. Proven success in scaling fast-growing businesses by prioritizing critical marketing investments across growth and brand, and through strategic partnerships and product expansion. Balances brand building with a commercial mindset and strong financial acumen.Previous in-house marketing leadership roles include Away, Maiden Home, and Estée Lauder. Former management consultant (Oliver Wyman).AREAS OF EXPERTISE:- Marketing and brand strategy development - Product expansion: product innovation, merchandising, and go-to-market planning- Partnership and collaboration management - Campaign planning and execution (integrated and multi-channel)- Content strategy and creation- Brand management - Market research and analysis - P&L ownership- Marketing org design, hiring, coaching

Jessica Park's Current Company Details
WE ARE THE BOARD

We Are The Board

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Fractional CMO & Marketing Advisor | Consumer & Lifestyle | Ex: Away, Estée Lauder
Jessica Park Work Experience Details
  • Park & Co
    Principal, Fractional Cmo
    Park & Co Aug 2024 - Present
    Collaborate with founders and senior executives of early- and growth-stage consumer and lifestyle startups, offering fractional CMO and marketing advisory services.
  • We Are The Board
    Consultant
    We Are The Board Aug 2024 - Present
    Los Angeles, California, Us
    THE BOARD is a network of value-driven consultants that have held high positions at global companies, agencies or successful start-ups in the consumer lifestyle space.
  • Maiden Home
    Vp Of Marketing & Creative
    Maiden Home Oct 2022 - May 2024
    New York, Us
    Led Brand Marketing, Growth Marketing, and Creative verticals. Member of executive leadership team, reporting to CEO.Maiden Home is a new concept in custom furniture that will forever change the way consumers shop for their homes. Since its inception in 2017, Maiden Home has been featured in Architectural Digest, House Beautiful, Fast Company, Forbes, Bloomberg, and more.
  • Chief
    Member
    Chief Jan 2022 - Dec 2022
    New York, Ny, Us
  • Away
    Vp, Product Strategy & Marketing
    Away Feb 2020 - May 2022
    New York, Ny , Us
    Key responsibilities:- Marketing & brand strategy- Category growth strategy- Merchandising & product innovation- Consumer insights, market research, and market intelligenceAway is a global lifestyle brand with a mission to transform travel through products and content that inspire people to get away more.
  • Away
    Director Of Product Marketing And Interim Head Of Merchandising
    Away Feb 2019 - Feb 2020
    New York, Ny , Us
  • The Estée Lauder Companies Inc.
    Director, Global Marketing - Clinique
    The Estée Lauder Companies Inc. Jun 2017 - Feb 2019
    New York, Ny, Us
    Brand manager of face makeup category for Clinique (#1 foundation brand in US). Global remit across 126 markets. Key responsibilities:- Category growth strategy- Marketing program development and implementation- Product innovation- Product P&L management
  • The Estée Lauder Companies Inc.
    Manager, Global Marketing - Clinique
    The Estée Lauder Companies Inc. Sep 2015 - Jun 2017
    New York, Ny, Us
    Right hand to SVP Global Marketing. Key focus areas:- Brand strategy- Product innovation strategy- Marketing planning- PMO / transformation initiatives
  • L'Oréal
    Mba Intern, North America Marketing - Lancôme
    L'Oréal May 2014 - Aug 2014
    Paris, Fr
  • Oliver Wyman
    Management Consultant
    Oliver Wyman Sep 2010 - Aug 2013
    New York, Ny, Us
    Advised Fortune 1000 clients across Consumer Goods and Retail sectors on key strategic and operational issues:- Marketing / media strategy- Pricing & promotional strategy- Supply chain optimization and inventory management- PMO implementation
  • Lippincott
    Brand Strategy Consultant
    Lippincott Dec 2011 - Sep 2012
    New York, Ny, Us
    Developed brand strategy (brand positioning, brand architecture, product naming, and creative asset guidelines) for Consumer Goods and Healthcare companies. Externship through Oliver Wyman.Lippincott is a brand strategy and design firm that has shaped some of the world’s most iconic brands and experiences including Coca-Cola, Starbucks and Delta.
  • Novantas
    Management Consultant
    Novantas Sep 2009 - Sep 2010
    New York, Ny, Us
    Financial services management consulting
  • Digitas Health
    Digital Marketing Analyst
    Digitas Health May 2009 - Sep 2009
    Philadelphia, Pa, Us
    Strategy & Insights group (digital paid media strategy)
  • J.P. Morgan
    Analyst
    J.P. Morgan May 2008 - Aug 2008
    New York, Ny, Us

Jessica Park Skills

Digital Marketing Brand Architecture Marketing Strategy Management Consulting Leadership Quantitative Analytics Product Marketing Retail Customer Experience Sql Consumer Products Business Strategy Integrated Marketing Marketing Strategy Project Management Beauty Industry Pricing Strategy Social Media Data Analysis Product Management Competitive Analysis Go To Market Strategy Microsoft Excel Cross Functional Team Leadership Management Brand Strategy Customer Experience Design Consumer Insight Generation Promotions

Jessica Park Education Details

  • The Wharton School
    The Wharton School
    Master Of Business Administration (Mba)
  • University Of Pennsylvania
    University Of Pennsylvania
    Marketing & Finance

Frequently Asked Questions about Jessica Park

What company does Jessica Park work for?

Jessica Park works for We Are The Board

What is Jessica Park's role at the current company?

Jessica Park's current role is Fractional CMO & Marketing Advisor | Consumer & Lifestyle | Ex: Away, Estée Lauder.

What is Jessica Park's email address?

Jessica Park's email address is jp****@****ail.com

What is Jessica Park's direct phone number?

Jessica Park's direct phone number is +4437003*****

What schools did Jessica Park attend?

Jessica Park attended The Wharton School, University Of Pennsylvania.

What skills is Jessica Park known for?

Jessica Park has skills like Digital Marketing, Brand Architecture, Marketing Strategy, Management Consulting, Leadership, Quantitative Analytics, Product Marketing, Retail, Customer Experience, Sql, Consumer Products, Business Strategy.

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