Parks Smith

Parks Smith Email and Phone Number

Director of Marketing @ Easy Step Enterprises
Parks Smith's Location
Richmond, Virginia, United States, United States
About Parks Smith

Parks Smith is a Director of Marketing at Easy Step Enterprises. He possess expertise in marketing, leadership, social media, public relations, sales and 19 more skills. Colleagues describe him as "If you asked me how to describe Parks Smith’s work ethic in three words I would say professional, dedicated and determined. I have had the pleasure of working with Parks for the past couple of years since our offices joined forces to become the Office of Alumni & Career Services. Parks has always been a team player and willing to help out wherever he can. While planning regional events for our alumni is his main job objective; Parks also works with high-level analytics that continually impress our whole team as well as many others on campus. His attention to detail and eye for data would be an asset to any team."

Parks Smith's Current Company Details
Easy Step Enterprises

Easy Step Enterprises

View
Director of Marketing
Parks Smith Work Experience Details
  • Easy Step Enterprises
    Marketing Director
    Easy Step Enterprises Jun 2023 - Present
    Richmond, Virginia, Us
    At Easy Step Enterprises I oversee, manage, and develop a team of internal staff and external partners to achieve marketing objectives related to marketing campaign management (email, social, print, in-store, events), creative production and management (TV, radio, email, social, print, in-store), key partnerships, public relations, online reputation management, and other marketing initiatives
  • Virginia Commonwealth University
    Senior Director Of Marketing Strategy
    Virginia Commonwealth University Aug 2021 - Jun 2023
    Richmond, Va, Us
    I develop strategies for and execute digital marketing campaigns to increase constituent engagement and philanthropic giving. Monitor performance and adjust tactics as necessary to meet targets.
  • Virginia Commonwealth University
    Director Of Strategic Operations
    Virginia Commonwealth University Jul 2018 - Aug 2021
    Richmond, Va, Us
    I served as the Director of Strategic Operations in Virginia Commonwealth University's Office of Alumni Relations where I was primarily charged with serving as the conduit between alumni relations and VCU programs, schools, and units that intersects with alumni in order to increase effectiveness and economies of scale. This includes work in developing volunteer strategies and infrastructure for VCU's 200,000 alumni, creating and maintaining the University's alumni engagement metrics system, and developing systems to support alumni recruitment, training, development, and stewardship across the university.
  • Tassl - Network Engagement Technologies
    Engagement Specialist
    Tassl - Network Engagement Technologies Sep 2017 - Jul 2018
    Philadelphia, Pennsylvania, Us
    Tassl is making alumni engagement and relations easy by using technology to more easily track, understand and measure engagements outside giving, to make time for more high-touch relationship building within the alumni networks.
  • Longwood University
    Director Of Alumni Relations
    Longwood University Jul 2015 - Sep 2017
    Farmville, Va, Us
    At Longwood, I was primarily charged with spearheading all off-campus engagement for our alumni base including regional events, volunteer opportunities, and building a robust alumni network. With a mission based on lifelong learning, the Office of Alumni & Career Services strives to create innovative, forward-thinking programming to help engage and motivate our alumni.
  • Evertrue
    Alumni Engagement Expert
    Evertrue Jun 2016 - Aug 2017
    Boston, Ma, Us
    Contributed regular blog posts and content on alumni engagement, advancement, and the latest trends and topics in higher ed. Panel participant at RAISE 2017 Conference.
  • Royall & Company
    Strategic Leader, Associate
    Royall & Company Aug 2010 - Jul 2015
    Richmond, Virginia, Us
    The Associate Strategic Leader works with clients and internal teams to shape client direct marketing strategies for student recruitment initiatives and partners as the decision maker for the account team for a particular client. The ASL has the primary responsibility for leading client relationships, given a client’s goals, resources and timeline. As the central client contact for a complex book of accounts, the Associate Strategic Leader monitors and maintains the client relationship. The ASL, as the center of the team for assigned accounts, is critical to ensuring the achievement of company objectives and the long-term growth and success of the firm as a whole.
  • Raceit.Com
    Director Of Sales
    Raceit.Com Sep 2008 - Aug 2010
    Richmond, Va, Us
    As the Director of Sales at RaceIt.com I helped expand the client base of a new entrepreneurial venture in the endurance sports space. The primary goal was to retain current partners and rapidly grow the number of clients and users participating in the web-based event registration platform. I also played a vital role and the day to day operations of the company, including customer service. Also all marketing and branding aspects of USRaceworks, LLC and all owned properties fell under my scope of responsibility.

Parks Smith Skills

Marketing Leadership Social Media Public Relations Sales Account Management Social Networking Alumni Relations Social Media Marketing Event Planning Marketing Communications Direct Marketing Advertising Fundraising Event Management Email Marketing Blog Marketing Blogging Entrepreneurship Maintaining Strong Client Relationships Strategic Planning Marketing Strategy Outstanding Interpersonal Communication Skills Teamwork

Parks Smith Education Details

  • Longwood University
    Longwood University
    Communications Studies

Frequently Asked Questions about Parks Smith

What company does Parks Smith work for?

Parks Smith works for Easy Step Enterprises

What is Parks Smith's role at the current company?

Parks Smith's current role is Director of Marketing.

What is Parks Smith's email address?

Parks Smith's email address is pa****@****ail.com

What is Parks Smith's direct phone number?

Parks Smith's direct phone number is +180493*****

What schools did Parks Smith attend?

Parks Smith attended Longwood University.

What are some of Parks Smith's interests?

Parks Smith has interest in Thought Leadership, Avid Golfer, Basketball Blogging/commentary.

What skills is Parks Smith known for?

Parks Smith has skills like Marketing, Leadership, Social Media, Public Relations, Sales, Account Management, Social Networking, Alumni Relations, Social Media Marketing, Event Planning, Marketing Communications, Direct Marketing.

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