As Interactive Director, I led the creation of user-friendly, visually engaging digital experiences. Working alongside designers, writers, developers, and stakeholders, I ensured that each project aligned with business goals and delivered seamless, intuitive interactions. I reported directly to the Head of Brand and Executive Creative Director (ECD), ensuring that the vision and execution of digital strategies met the highest standards.I led design projects across multiple departments, from public relations to broadcast advertising, social media to print. Notable projects included work on Realtor.com mobile app UX, homepage UX, advertising campaign shoots, product explainers, marketing campaigns that leveraged AI, number of interactive consumer engagement tools such as quizzes, scavenger hunts, and contest giveaways to drive engagement and brand visibility. Some of these works have been featured across NewsCorp's media outlets, including the New York Post, The Wall Street Journal, Fox News and Sports, HarperCollins, and others.Additionally, I played a key role in launching and promoting Realtor.com and NAR’s yearly industry-leading conference, overseeing branding to enhance the event's visibility and impact.- Managed the end-to-end design process for digital projects.- Collaborated with cross-functional teams to address complex UX challenges.- Led the development of interactive concepts that balanced creativity and functionality.- Worked closely with developers to implement the latest technologies and improve the user experience.- Partnered on various campaigns including mobile app UX, homepage redesign, and AI-driven marketing.- Designed and executed interactive consumer tools like quizzes, scavenger hunts, and contests.Mentored design team members, encouraging growth and collaboration.I won awards, made lifelong friends, and had a lot of fun along the way.

As Art Director at Realtor.com® (subsidiary of News Corp), I was responsible for overseeing the visual direction and design of various digital and print campaigns. I worked closely with marketing, public relations, and product teams to ensure that all creative output was aligned with brand standards and business objectives. My role spanned a wide range of mediums, from print to digital, including social media content, advertising campaigns, and product explainers.Key Responsibilities:- Led the creative design of cross-channel marketing materials, including print, web, social media, and advertising campaigns.- Developed and maintained brand visual standards, ensuring consistency across all platforms.- Partnered with copywriters, designers, and developers to create compelling visuals that supported business goals.- Contributed to the successful execution of campaigns such as advertising shoots, product explainers, and seasonal marketing efforts.- Mentored junior designers, guiding them on creative best practices and design techniques.Some of our notable work has been nominated for awards, won Webby Awards, and featured across NewsCorp's media outlets, including the New York Post, The Wall Street Journal, Fox News and Sports, HarperCollins, and others.