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Sandra Parra Email & Phone Number

Director of Marketing | Lead & Revenue Generator | SEO & SEM Strategist at Two Way Direct
Location: Rancho Cucamonga, California, United States 9 work roles 1 school
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Role
Director of Marketing | Lead & Revenue Generator | SEO & SEM Strategist
Location
Rancho Cucamonga, California, United States

Who is Sandra Parra? Overview

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Quick answer

Sandra Parra is listed as Director of Marketing | Lead & Revenue Generator | SEO & SEM Strategist at Two Way Direct, based in Rancho Cucamonga, California, United States. AeroLeads shows a matched LinkedIn profile for Sandra Parra.

Sandra Parra previously worked as Director of Marketing at Two Way Direct and Marketing Manager at Two Way Direct. Sandra Parra holds Bachelor Of Science (B.S.), Business Administration With An Emphasis In Marketing from California Lutheran University.

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Email format at Two Way Direct

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Two Way Direct

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Profile bio

About Sandra Parra

From Clicks to Clients: B2B Marketing Leader with a Passion for ResultsI'm a results-oriented B2B marketing director with over 9 years of experience climbing the ranks, from coordinator to manager and now leading the charge. My passion lies in crafting data-driven strategies that generate leads, nurture relationships, and ultimately drive sales.My expertise spans the digital marketing spectrum, from crafting compelling content that resonates to building high-performing ad campaigns and leveraging email marketing to nurture leads. But my strength doesn't stop there. I thrive on building high-performing teams and fostering strong client relationships – because success is a team sport.Known for my resourcefulness and "get-it-done" attitude, I'm a problem-solver at heart. If you're looking for a B2B marketing leader who can take your brand from clicks to clients, let's connect!

Current workplace

Sandra Parra's current company

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Two Way Direct
Two Way Direct
Director of Marketing | Lead & Revenue Generator | SEO & SEM Strategist
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9 roles

Sandra Parra work experience

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Director Of Marketing

Current

Carlsbad, CA, US

  • E-commerce marketing
  • Paid media strategy
  • Organic growth strategy
  • Monitoring and reporting via Google Analytics and Netsuite
  • The face of company videos and digital content
  • Email marketing campaign and strategy
Apr 2021 - Present

Marketing Manager

Carlsbad, CA, US

  • E-commerce marketing, adding product content, and website updates
  • Create content copy and blogging
  • Create a schedule of content creation and publication
  • Create digital content in the form of videos and graphics
  • Email marketing campaign and strategy
  • Visual content creation for presentation and trade shows including PowerPoint, brochures, and graphics
Apr 2019 - Apr 2021

Senior Marketing Coordinator

Carlsbad, CA, US

  • Manage the marketing and communications for 11 of our 19 resorts
  • Manage customer feedback and reviews on Reputation for Google Reviews, Trip Advisor, etc.
  • Develop email marketing campaigns with a nurture sequence, Engagement Studio in Pardot
  • Manage and update the website per resort through WordPress and learn HTML computer codes
  • Manage social channels per resort and audience engagement through organic and paid media
  • Create evergreen content to be distributed via blogs, social, email, etc.
Sep 2018 - Mar 2019

Marketing Manager

Oceanside, CA, US

  • Promoted from Marketing Administrator
  • Manage the marketing team and department for Everest Solar USA and MX offices
  • Liaison between internal and external sales, marketing and operation teams
  • Create, manage and adjust the annual marketing budget for USA and MX
  • Manage, coordinate and attend trade shows and other customer events
  • Lead generation, tracking and reporting on Insightly, our internal CRM
Nov 2017 - Sep 2018

Marketing Administrator

Oceanside, CA, US

  • Manage marketing program and trade show activities
  • Coordinating and attending trade shows and other events
  • Channel partner events and marketing campaigns
  • Collaborating closely with other functional teams: engineering, sales, operations, etc.
  • Designing ads and cooperating with external marketing partners
  • Assisting sales team with sales, promotions and other activities
Feb 2016 - Nov 2017

Temporary Office Assistant And Recruiter

Costa Mesa, CA, US

  • Performed administrative tasks: answering phones, data entry, scheduling, Microsoft Office products, filing, streamlining, etc.
  • Assisted hiring managers and candidates throughout the recruiting process
  • Coordinated interviews and manage data entry systems such as iCIMS and Microsoft Suites
  • Screened a high volume of inbound resumes and possible candidates via telephone and email
  • Performed extensive research on candidates, sourcing, company and market
  • Reflected understanding during community outreach, emails and creating written content
Jul 2015 - Feb 2016

Public Relations Intern

Thousand Oaks, California, US

  • Created and proofread press releases and news articles for clients
  • Conducted market research and presented analytical data
  • Provided analysis and recommendation of clients and competitors
  • Maintained social media platforms for clients including Pinterest boards and blogs
  • Created written content for clients through email and word
  • Attended creative meetings and helped create campaigns for multiple clients
Apr 2015 - Jun 2015

Media Marketing Analyst

Camarillo, CA, US

  • Provided research, analysis and recommendation of new program implementation
  • Maintained social media platforms including Facebook and Constant Contact for event promotions
  • Created email marketing campaigns for weekly events
  • Preformed administrative tasks including Internet research, word processing, spreadsheet, and presentation software
  • Gained knowledge of budget process during the launch of a new program
  • Involved in the creation of brochure content to promote and outline each event; over 160 events per year
Sep 2014 - Apr 2015

Product Development Intern

Thousand Oaks, California, US

  • Performed competitive set research and comparative analysis
  • Created and provided recommendation on unique selling proposition and strategy
  • Understood the threats and opportunities for product growth
  • Worked closely with creative department to launch new products
  • Exposed to focus group research on products and prospective clients
  • Involved in the launch of new products and learned the product lifecycle
Jan 2014 - May 2014
1 education record

Sandra Parra education

  • California Lutheran University
    California Lutheran University
    Business Administration With An Emphasis In Marketing
FAQ

Frequently asked questions about Sandra Parra

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What company does Sandra Parra work for?

Sandra Parra works for Two Way Direct.

What is Sandra Parra's role at Two Way Direct?

Sandra Parra is listed as Director of Marketing | Lead & Revenue Generator | SEO & SEM Strategist at Two Way Direct.

Where is Sandra Parra based?

Sandra Parra is based in Rancho Cucamonga, California, United States while working with Two Way Direct.

What companies has Sandra Parra worked for?

Sandra Parra has worked for Two Way Direct, Grand Pacific Resorts, K2 Systems Us & Mx, Verify, Inc., and Mustang Marketing.

How can I contact Sandra Parra?

You can use AeroLeads to view verified contact signals for Sandra Parra at Two Way Direct, including work email, phone, and LinkedIn data when available.

What schools did Sandra Parra attend?

Sandra Parra holds Bachelor Of Science (B.S.), Business Administration With An Emphasis In Marketing from California Lutheran University.

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