Developed predictive models using Python, scikit-learn, and TensorFlow to analyze market trends, competitors, and customer needs to identify business opportunities, resulting in a 15% increase in targeted marketing effectiveness. Collaborated with cross-functional teams to extract, clean, and analyze company’s past datasets. Used data analytics tools and regression analysis to identify patterns, trends, and insights to support business decisions and conducted financial analysis to evaluate the profitability and viability of new product initiatives. Ideated several improvements in the tool on the UI front and communicated the same to the stakeholders.

Responsible for managing various websites using technologies like PHP, MySQL, HTML, CSS, JS. Worked on converting the Agile30.org website using Laravel and Vue and adding an admin panel from which all aspects of the website can be manipulated. Worked with the marketing team to keep the websites current and created strategies for social media marketing, email marketing, SEO to improve the leads generation and generate more traffic.

Used wordpress to develop 10+ websites from blogs to e-commerce websites using woocommerce and by adding plugins to the website to make it much more interactive and interesting for the user. Utilized various technologies such as php, html and css to create custom websites and themes.