A well-accomplished Intellectual Property lawyer, Parth is a partner at Alphabet Legal, a full-service law firm that is highly recognized for its intellectual property practice, and services over 500 clients annually. Always having had a keen interest in the legal upkeep and brand protection of start-ups, Parth has been able to amalgamate his sharp business sense with legal expertise, and in the process, has emerged as a thought leader with a deeply nuanced understanding of an ever-changing business landscape. Apart from being an IPR brainiac, his counsel is highly regarded in setting up businesses, processes implementation & ensuring legal corporate hygiene. He has also extensively assisted various companies with paperwork, and registrations & in setting up their legal infrastructure from scratch in the manufacturing, education & internet sectors. Much of his career has been devoted to bridging gaps between business owners' understanding of brand protection in India & abroad. Apart from work, you might find him engrossed in a good book or avidly exploring some meditation techniques.