Parvana Hasanova Email & Phone Number

Azerbaijan

• Develop and execute digital marketing strategies to promote COP29 event globally;• Manage social media platforms, driving audience engagement and increasing awareness of climate action initiatives;• Create and curate content for digital channels;• Coordinate live coverage across digital channels during key event sessions;• Execute paid digital advertising campaigns (Google Ads, Meta Ads) to boost participation;• Engage with stakeholders and online communities to foster discussions on climate-related topics;• Collaborate with global vendors to develop high-quality digital content, including videos, graphics, and animations;• Analyze and report on campaign performance and key metrics;• Work with internal teams and external partners to align on digital strategy and messaging;

Netherlands

• Preparing digital media plans according to the client requests;• Creating, managing and optimizing advertising campaigns on Google Ads and Social Media platforms;• Supervising execution and monitoring of advertising campaigns;• Providing weekly, monthly and campaign based reports;

Baku, Azerbaijan

Clients: TCCC, MARS, Bayer, Bosch, Orimi Trade, Beiersdorf, Abbott Medicine in Uzbekistan; TCCC in Kyrgyzstan; Havas Media in Azerbaijan; • Preparing and executing digital media plans for clients;• Monitoring and evaluation and optimization of the ongoing campaign;• Analyzing research data and media/market information;• Sharing market and trend reports, records and information with customers;• Attending meetings with existing and potential customers to discuss and determine advertising;

Baku, Azerbaijan

Clients: Unilever, Toyota, Bakcell, Borjomi, Pinar• Digital account managing for Unilever brands (Hair, Deo, Oral, Home Care, Food);• Preparing digital media plans considering the specific requirements of the clients;• Facilitating and attending client meetings and calls;• Monitoring competition and provide suggestions for improvement;• Maintaining all digital media buys and projects from beginning to end;• Working with internal team to oversee and monitor ongoing campaign performance, ensuring campaigns are executed properly and according to client expectations;• Providing insights and analysis on all KPIs and performance metrics;

Baku, Azerbaijan

Clients: Unilever, TCCC, Kimberly-Clark, Toyota, Mastercard, Borjomi, Carlsberg, Pinar, Bakcell, Azerbaijan Tourism Board, etc.• Preparing influencer proposals for clients considering their specific requirements;• Managing influencer projects from beginning to end;• Working with internal team to oversee and monitor ongoing campaign performance, ensuring campaigns are executed properly and according to client expectations;• Preparing reports on the results when the projects are finished;• Providing analysis on all KPIs and performance metrics;

Baku, Azerbaijan

Clients: Toyota, Mastercard, Pinar, Kimberly-Clark• Moderating and doing community management for social media pages and networks;• Preparing weekly and monthly social media page analysis and reports;• Preparing annual and monthly competitors reports for all clients;

Baku, Azerbaijan

Baku, Azerbaijan

Baku, Azerbaijan

Baku, Azerbaijan

Bachelor'S Degree, Journalism

"Tri-Media" Courses