Pascal Ghanem

Pascal Ghanem Email and Phone Number

Sales and Marketing Operations Manager at TOUCH MEDIA @ Touch-Media
Pascal Ghanem's Location
Keserwan District, Keserwan-Jbeil Governorate, Lebanon, Lebanon
Pascal Ghanem's Contact Details

Pascal Ghanem personal email

About Pascal Ghanem

Experienced Business Development and Marketing Manager with a demonstrated history of planning and executing online & offline integrated marketing campaigns. Skilled in Marketing, Communication, Business Development, Advertising, Operations, Commercial, General Management, Suppliers and Customers Relation, Public Relations, Media Relations, and Media Buying. Strong media and marketing professional with a Bachelor of Science (BS) focused in Business Administration and Management, acquired from Notre Dame University - Zouk Mosbeh.

Pascal Ghanem's Current Company Details
Touch-Media

Touch-Media

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Sales and Marketing Operations Manager at TOUCH MEDIA
Pascal Ghanem Work Experience Details
  • Touch-Media
    Sales And Marketing Operations Manager
    Touch-Media 2023 - Present
  • Intech Sal
    Marketing Operations Manager
    Intech Sal Jan 2019 - Present
    Lebanon
    • Managing a sales pipeline and identifying new leads • Preparing proposals, developing relationships and closing sales• Planning and executing online campaigns through Google Adwords and affiliate marketing• Managing sales and marketing tools including Espo CRM, ecommerce platform, customer loyalty and user engagement platform, Microsoft Partner Sales Connect and Azure marketplace portals, website, social media, etc.• Developing and executing strategic marketing plans including marketing initiatives in advertising, sponsorship, special events such as exhibiting in MWC, Spain• Reporting our products market performance to stakeholders, providing our products line reviews and a deep understanding of the competitive marketplace and industry trends
  • Pro Services Sarl
    Owner/Manager
    Pro Services Sarl Jul 2017 - Dec 2018
    Lebanon
    Helped employers find suitable, hardworking and trustworthy skilled and unskilled professional foreign domestic helpers from abroad.
  • Bmb
    Marketing Manager
    Bmb Jul 2014 - Jun 2017
    Baabda
    • Managed sales and marketing tools used to accomplish company’s strategy including Motorola Solutions and Zebra Technologies partners’ portals• Developed and managed initiatives in advertising, sponsorship, special events, website, etc.• Planned and coordinated partner and company’s events such as webinars, workshops, team building, CSR events, etc.• Coordinated with designers for marketing materials (presentations, digital platforms, events)• Identified new market opportunities and penetrated those areas across multiple channels• Managed Social Media presence, activities and campaigns
  • Intech Sal
    Digital Marketing Manager
    Intech Sal May 2013 - Sep 2014
    Lebanon - Zouk Mosbeh
    • Identified, managed and published content management system• Planned and analyzed online campaigns launched on Google Ads and with affiliate marketing• Identified and secured new publishers through CPA / CPC performance-based marketing• Performed daily updates on companies’ websites and searched for new interactive content • Analyzed data and developed recommendations to optimize the user experience
  • Indevco Group
    Senior Media Coordinator
    Indevco Group Nov 2009 - Apr 2013
    Lebanon - Ajaltoun
    • Identified and managed media advertising operations (ATL, BTL & TTL - planning and booking)• Handled and developed relationships with all media outlets such as newspapers, magazines, TV stations, radio stations…• Compiled third party data sources information such as Ipsos Stat, Parc, etc.• Analyzed statistical data i.e. ratings, reach, GRPs, pre and post evaluation of media campaigns• Measured competitors’ media expenditures and on-going competitive requests.• Coordinated with production teams to ensure creative is on-strategy and on time
  • Al Aan Tv  - Dubai
    Sales Manager
    Al Aan Tv - Dubai Jan 2008 - Jan 2009
    United Arab Emirates - Dubai
    • • Identified, developed and implemented a new sales strategy for the market.• Identified new prospect clients, presented them our TV channel and sold advertising spots • Handled relations with all media booking agencies and managed existing accounts.• Wrote sales proposals, developed relationships and closed sales.• Ensured payment of accounts• Liaised with other line managers
  • Continental Holding Group A Privately Owned Group Of Diversified Companies Including Anb Tv
    Business Project Coordinator
    Continental Holding Group A Privately Owned Group Of Diversified Companies Including Anb Tv May 2005 - Nov 2007
    Lebanon - Naccache
    • Identified and evaluated business opportunities (cost analysis, preliminary forecasting)• Planned for the selected opportunities or modifications • Implemented the planned project (Legal, Human Resources, Administrative…)• Sold TV advertising spots and maintained contacts with existing advertisers• Handled and developed relationships with existing accounts.• Wrote sales proposals and closed sales • Ensured payment of accounts • Met with other members of management and planned for the future.• Assessed and reported performances of business groups to the CEO/Owner
  • Blom Bank
    Customer Service Representative
    Blom Bank May 2002 - Apr 2005
    Lebanon
    • Analyzed and processed various loans (personal, car, housing…)• Administered various commercial transactions such as letters of guarantee, international transfers of funds…• Administered various retail products such as domiciliation, credit card applications, and bank financial products• Filled the head teller position when needed, mainly cash handling and all the routine bank transactions

Pascal Ghanem Skills

Marketing Strategy Media Planning Account Management Online Marketing Direct Marketing Sales Marketing Social Media Social Media Marketing Sales Management Customer Service Customer Relationship Management Advertising Sales Advertising Media Sales Media Media Relations Media Production Sales Presentations Broadcast Media Sales Online Advertising Media Buying Key Account Management Mobile Advertising Outdoor Advertising Radio Advertising Advertising Research Sales Operations Print Media Sales Long Term Customer Relationships

Pascal Ghanem Education Details

  • Notre Dame University - Zouk Mosbeh
    Notre Dame University - Zouk Mosbeh
    Completed A Bachelor Of Science Degree Majoring In Business Computing
  • College Mont La Salle
    College Mont La Salle
    Completed The Lebanese Baccalaureate In Philosophy

Frequently Asked Questions about Pascal Ghanem

What company does Pascal Ghanem work for?

Pascal Ghanem works for Touch-Media

What is Pascal Ghanem's role at the current company?

Pascal Ghanem's current role is Sales and Marketing Operations Manager at TOUCH MEDIA.

What is Pascal Ghanem's email address?

Pascal Ghanem's email address is pa****@****ail.com

What schools did Pascal Ghanem attend?

Pascal Ghanem attended Notre Dame University - Zouk Mosbeh, College Mont La Salle.

What skills is Pascal Ghanem known for?

Pascal Ghanem has skills like Marketing Strategy, Media Planning, Account Management, Online Marketing, Direct Marketing, Sales, Marketing, Social Media, Social Media Marketing, Sales Management, Customer Service, Customer Relationship Management.

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