Fostered a sense of employee affiliation by:- Designing a strategy and setting new standards for internal events (1200 employees)- Developing and launching an incentive tech event for top-performing employees- Driving, implementing and maintaining a range initiatives such as an idea box, meal subventions, fringe benefits, HR roundtables, a jubilee program, an internal e-shop etc.Elevated ELCA’s external perception and employer brand image by:- Elevating our fair booth in terms of visual standard while allowing tailored content for each event- Reinventing our lounge at the Paleo Festival and implementing an invitation process for 630 invitees- Securing an above-average experience for our clients for our first presence at the Zurich Openair

Team lead in the planning and execution phases of all events (tennis, basketball, triathlon, corporate)Design of event villages, stadiums, visual concepts, safety plans, power management plans, etc.Handling of all suppliers, cost optimisation and negotiation of sponsoring dealsCreation of VIP areas and packagesCoaching of new employees

Project management: Concept creation, client communication, tracking planning hours, cost controlTeam leading: 3-4 people during planing and execution of the eventVenues: Worldwide venue searches (hotels, special venues), planning and organizing. Onsite managementRegistration: Setup of Cvent registration websites, registration handlingSupplier management: From AV and Apps to hostesses via giveaways, photographers and many moreAV, set and room design: All kind from super-wide screen to center stage. Live coverage for offsite locationsContent handling and creative: Supporting clients with handling of content and creative services

Takeover of the food and beverage department from the previous external provider and integration into the EHC Kloten Sport AGCreation of a new restaurant concept and management of the restaurant "Buebetrickli" - the public restaurant of the stadiumEstablishment and launch of a new payment systemOnsite finances and invoicingHR - up to 100 people, including full recruitment processRedesign and opening of a new point of sales "Wöschchuchi"Smooth handover to the previously defined successor on January 1st.

Simultaneous direction of several special event projects (complexity, great available budget, language, etc.)Project management from A-Z: definition of needs, concept presentation, counseling, financesResponsible for sales of rental material for the German part of SwitzerlandSupport to the director with setting budget goals, sales- and pricing strategiesClient acquisition and negotiation of contracts with regular customersCommunication between the headquarters in Paris and the subsidiary in Zurich

Support PepsiCo Europ sector innovation projects in terms of research and project managementCoordinate the European team working on next generation snacksConducted a study to define the winning growth strategies for extruded snacks in EuropeOrganized and participated in two ideation workshops regarding next generation snacksRegularly rejuvenate the marketing intranet with latest news and pack designs from the European marketsRaised the attractiveness of the marketing intranet page to make it the most visited department pageComplete diverse ad-hoc request from the marketsOwn the agenda and content of the monthly conference call for the Cheetos teamConduct and present monthly sales analyses for the European marketsLiaise local marketing departments, R&D, insights department and sector heads

Developed a supplier compensation plan for guarantee issuesCross-charged guarantee costs to the responsible supplier/ Eaton factoryLiaised and supported guarantee services, the global finance team and Eaton factories

(Event – 1600 people – CHF 250’000 budget)Direction of a team of 16 experienced bartenders and 52 inexperienced staff membersLayout of 6 bars including placement, building up, equipment, staffing, restocking, menus, etcDesign of a unique payment systemHandling of customer complaintsSelection of wine for the gala dinner and ordering of all beverages

Run a JTI Tracker Roadshow in 15 markets and represented JTI headquartersOrganized and represented JTI on the worldwide JTI Insights training programPresented in front of JTI senior management as well as in front of external agenciesCoordinated internal affairs within Marketing Intelligence worldwideConducted a secondary study on the impact of the global crisis on consumer confidenceDesigned important presentations for senior management