Pascal Molenat Email & Phone Number

Washington D.C. Metro Area

OTJ Architects is a premier architecture and design practice that partners with leaders in the commercial real estate, corporate, government, life sciences, multi-family, arts, culture, and education, as well as nonprofit sectors. With offices in Washington, D.C., Boston, MA, Chicago, IL, Dallas, TX, Miami, FL, New York, N.Y., San Diego, CA, and San Francisco, CA, OTJ delivers enduring human centric solutions that drive optimal performance, promote diversity, equity, wellness and sustainability, while maximizing each organization’s real estate investment. Signature recent projects include headquarters for Booz Allen Hamilton, Five Guys, and PBS, as well as workplaces for Adobe, BMW, and NAACP Legal Defense Fund; the reimagining of Visitation Frederick as a commercial mixed use and hospitality destination; the design and delivery of the new Venue at Thunder Valley Casino Resort as well as the renovation of the iconic Martin Luther King Jr. Memorial Library in our capital.

Washington D.C. Metro Area

United States

With 35 offices across 14 countries, Unispace is a global design firm with integrated construction capabilities. In this role, I provided a single point of leadership for marketing, branding, and communication activities in support of all North American offices.• Marketing Strategy- Developed and implemented comprehensive national marketing strategy to advance business goals and promote firm recognition. - Developed and managed national budget.- Led international team of external vendors comprised of branding consultants, photographers, graphic designers, copy writers, and content developers.- Developed partnerships with regional leadership to pursue strategic opportunities translating to the acquisition of nationwide accounts. - Provided direction and oversight for over 400 proposals, qualification packages, and presentations per year.• National Staffing and Management- Developed staffing plan, reporting structure, roles, and responsibilities for national team to enable business activities for US offices. - Recruited, trained, and managed compensation for best-in class team of professionals that includes marketing managers, coordinators, and graphic designers.• Corporate Branding and Communications:- Led global re-branding campaign culminating in the launch of a new brand platform, logo, website, marketing collateral suite, social media presence, and content strategy.- Working in conjunction with global partners, developed communications, public relations, sponsorship, and reputation management strategy and led its implementation in the US market.- Provided creative direction for the development of targeted original content, collateral, initiatives, and events that promote the firm’s distinguishing value proposition and require high-level strategic focus.- Working with global communications team, increased social media following by up to 130% across multiple channels in a six month period.

Boston, Massachusetts, United States

Greater Boston Area

ADD Inc is a leading architecture and design firm that delivers notable results in workplace, mixed use, academic, retail, branding, and residential design from its offices in Boston and Miami. As Marketing Manager, I worked in conjunction with the firm’s leadership to develop and execute an agile, integrated marketing and public relations strategy that enabled business development across multiple practice areas and regions.• Proposal Response Strategy:- Served as primary marketing resource for executive level business development activity for firm’s largest practice areas. - Developed response strategy and managed execution of up to 70 proposals for design services per year with contract values of up to $5M.• Public Relations: - Managed public relations strategy and consultants leading to placement in publications such as The Boston Globe, The Wall Street Journal, and Architectural Record. - Developed and managed photography and awards calendars and budgets for up to 40 photo shoots and 30 submissions per year.- Developed and managed yearly vendor contract budget of up to $250,000.• Digital Communications:- Planned, developed, and curated the firm’s online presence across multiple media channels (company website, Facebook, LinkedIn).- Generated original, responsive content and copy to promote firm vision, expertise, and distinguishing value proposition.

Boston, Ma

• Produced proposals and marketing materials including SF 330 and AIA contract documents. • Developed award-winning submissions for national and regional design competitions including AIA, Boston Society of Architects, IIDA, and NAHB programs. • Scheduled and coordinated on-location photo shoots. • Developed firm-wide and executive-level topical seminars. • Conducted in-depth industry research, analysis, bench-marking and tracking for business development purposes.