As a business development specialist, I identify and activate new sources of business, in BtoB, BtoC or BtoBtoC, to increase revenue and profitability.In negotiating global partnerships, I always ensure a triple-win scheme, for both companies involved and for the final consumer himself. My personal approach to the marketing mix, incl. the 4 usual Ps, and extended to Passion, People, Partnerships and Process, successfully proves to drive incremental activity.As a team leader of either operational or commercial professionals, I care for people and always seek for their full involvement to deliver the best possible performance and their own personal development.Specialties:Business development, incremental revenue, partnership negotiation and implementation, executive partnering, long-term business relationships building, international sales & marketing, loyalty programs, CRM and CEM, international teams management.