Patrick Cannon Email & Phone Number

• Delivered a wide range of events, including virtual projects during the Covid crisis• Maintained a daily Project Management checklist • Did so to ensure maximum efficiency and cost-effectiveness• Liaised with clients and stakeholders around the world • These included senior officials from the FA, EFL, La Liga and CONCACAF• Also included those from;- the Dutch Government- Portuguese Football Federation- Mexican Football Federation- USL- US Soccer Federation- Chinese Super League- Bundesliga - Asian Football Confederation• Organised the translation and delivery of operational materials for each country• Provided multi-lingual pre-event packs• Led the management of internal teams • Trained and mentored volunteers and interns• Established strong and lasting relationships with key global clients • Submitted weekly budget reports to board of directors outlining departmental progress• Generated invoices and contracts• Managed budgets of up to £500,000 • Devised online strategies to continue operations and generate new income streams • This was throughout the pandemic• Shared analytical results with internal teams and clients • Provided detailed breakdown of costings and event successKey Achievements✔ During the pandemic, initiated and implemented a new virtual event, Soccerex Connected✔ Attracted attendance from 106 countries, including 50 sponsors and 60 sub-industries✔ Revenue margins for Soccerex Connected exceeded £400,000 profit ✔ Generated a positive response from clients✔ 93 percent said they were satisfied / extremely satisfied✔ Promoted to a finance management role✔ Gained expertise in Xero, Salesforce and Stripe✔ Planned, organised and hosted key events featuring international clients and VIPs✔ Secured partnerships with translation company Sports Translate✔ Saved over £10,000 in fees ✔ Ensured a high-quality service for international clients ✔ Devised a successful online product marketplace to showcase products

• Managed a host of successful exhibitions and events• Did so in the UK, China, Portugal, Mexico, USA and Qatar• Responsible for all areas of operational delivery • This included travel, registration, sponsorship and exhibition venues• Managed schedules and budgets• Reported on progress weekly to company directors and key stakeholders• Liaised directly with sponsors and exhibitors • Hosted demos and tutorials for internal teams• Collated and analysed post-event information to gauge success and efficiency• Reported findings back to clients• Designed floor plans and worked with venue teams • Ensured strict adherence to Health & Safety guidelines• Designed and created Exhibitor Manuals using InDesign and Adobe Illustrator• Acted as key liaison for over 80 sponsors and exhibitors at each global eventKey Achievements✔ Voted Employee of the Year by colleagues in three successive years✔ This was a first in Soccerex's 25-year history✔ Secured key relationships and high-value partnerships ✔ These included Uber, Careem, Incharged and Directum Translation✔ Also included Sir Stanley Matthews Travel, Football Fiesta, Expo CCI and GGS

• Responsible for all travel, logistical and registration management at Soccerex events• This was within the UK and abroad• Worked closely with Soccerex clients and VIPs• These include Gerard Houllier, Fatma Samoura and David Dein• Liaised with hotels, venues and external suppliers to ensure smooth delivery of events• Monitored and managed budgets for office stock and event merchandise• Worked alongside the Operations Director • Set key event objectives in line with the company’s business strategy• Introduced an event tracker, using a GANTT chart • Did so to make sure all deliverables were met within timescales

• Gained invaluable experience in analysing market information and data • This was from the sports business industry• Presented research findings to management to help inform marketing strategy• Created a portfolio outlining potential high-value partnerships• This resulted in a contract between West Ham United FC and TransferMate• Utilised expertise in Microsoft packages to update, track and manage client activity

• Gained an insight into all operational aspects of the Soccerex business • Did so by working on a number of departmental projects• Assisted marketing team with the launch of the SoccerexPro Magazine• Utilised computer and social media skills• Assisted with administrative duties across the business• Contributed innovative and creative ideas to improve sales support and efficiency• Became first intern to be offered a full-time role after graduating from University

Bachelor Of Science (Bsc), Sports Management, Upper Class 2:1

The programme was named as the countries leading Sport Management degree course by the Guardian in 2011. This degree includes topics which.

Btec National Business Diploma, Distinction/Distinction/Distinction

11 Gcse’S A*- C Including Maths, English, Science And Distinction* In Btec Sport