Patricia L. Email & Phone Number

Vancouver, British Columbia, Canada

I manage client relationships, projects, and staffing.

I manage brand ambassador teams and drive creative marketing strategies, which can include executing outdoor advertising, special events with extensive product knowledge, and other types of XM / field marketing!Some of the brands I've worked with include: - Automotive: Rolls Royce, BMW, Nissan, Volvo- CPG: Love Good Fats, Coco5, Nescafe, Crispers, Plant.

I spearheaded the end-to-end management of trade shows in North America, including large-scale events such as Expo West and National Restaurant Association. This included working with third-party vendors, cross-functionally with the marketing, R&D, logistics, and sales teams, as well as compiling post-show reports summarizing KPIs, competitor analyses, and.

I oversaw all marketing campaigns and retail programs across Western Canada for clients in the beverage alcohol industry, encompassing British Columbia, Alberta, Saskatchewan, and Manitoba. This included creating sampling schedules, training manuals, post-event reports, and monitoring the recruitment process, a team of supervisors and roster of 300+ brand.

I managed all marketing campaigns and retail programs across BC and successfully achieved early completion of reaching KPIs for the 2022 digital campaign by 3 weeks. During this time, I also revitalized the brand ambassador roster by 20% after a period of inactivity due to COVID!

I created and hosted food waste education workshops and created relationships with new funding sources for various food box programs.

I created a food box operations and delivery program from the ground up, growing it to servicing over 100 families and effectively organized pickups and retained volunteers.

I worked with the AMS to advocate for students' interests on matters related to university policies, procedures, and operations. I proposed and introduced revisions for policies related to harassment and discrimination (Policy 3), tuition consultations (Policy 71), accommodations for students with disabilities (Policy 73), the Excellence Fund Report, and a.

I promoted and created digital content to maintain brand image and strengthen engagement between BCFB (prior BCFPA) and its members for its annual convention and rewards show. This included running pre-show reach outs to collect sponsorships.

I facilitated internal and external communications for meetings / events and launched the new GSA website with refreshed branding.

I created and directed a budget for recruitment, marketing, and programming events for over 800 women across the 8 chapters at UBC Sororities. This included the reconciliation of financial records, conducting financial transactions, and ensuring compliance with regulations.

I organized events relating to campus and community involvement, including intramurals, special events, philanthropies, and our philanthropic organization (The Arthritis Society).

I developed and oversaw a $50,000+ budget for two cafes' operations and other initiatives such as Sprouts Boxes, Community Eats, and bulk buying. During my tenure, I implemented a new point of sale system to streamline cash flow and inventory management.I also managed the Sprouts Box initiative, which was a 100+ member weekly subscription for affordable.

I supported the flagship location of BCBGMAXAZRIA, engaging in sales and customer service, clientele management, operations, loss prevention, and represented the BCBGMAXAZRIA brand in a positive and professional manner.This included providing stellar customer service to all clients, building relationships, maintaining a strong loyal clientele, and.