* Coordinated monthly sales promotions and special project schedule* Established monthly sales goals for our advertising staff* Mentored graphic designers to encourage them to design the most effective advertisements* Trained new sales representatives how to interact with customers and how to handle certain customer service issues* Collaborated with small local businesses to help them attract customers into their businesses

My role required heavy interaction with walk-in customers seeking assistance with placing classified advertisements and subscription inquiries. Increased the conversion rate of online employment ads from 25% to 75% in nine months.* Drove classified advertising sales including Automotive, Real Estate, Employment and Merchandise categories* Led the partnership at the York News-Times with Yahoo! Hot Jobs in March, 2007 and the partnership with The Job Network in November, 2009* Created monthly contests for readers to encourage paper sales and on-line readership

* Created advertisements for local businesses using Adobe PageMaker and Photoshop* Collaborated with small local businesses to help them attract customers into their businesses* Assisted with layout of weekly editions