Bianca Patel

Bianca Patel Email and Phone Number

Digital Marketing & AdTech Professional @ Napkyn
ottawa, ontario, canada
Bianca Patel's Location
New York, New York, United States, United States
Bianca Patel's Contact Details

Bianca Patel personal email

n/a

Bianca Patel phone numbers

About Bianca Patel

Bianca Patel is a Digital Marketing & AdTech Professional at Napkyn. She possess expertise in microsoft office, leadership, microsoft word, social networking, teamwork and 16 more skills. She is proficient in Spanish and Gujarati.

Bianca Patel's Current Company Details
Napkyn

Napkyn

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Digital Marketing & AdTech Professional
ottawa, ontario, canada
Website:
napkyn.com
Employees:
17
Bianca Patel Work Experience Details
  • Napkyn
    Associate Director, Media Solutions
    Napkyn Aug 2024 - Present
    New York City Metropolitan Area
  • Napkyn
    Manager, Media Solutions
    Napkyn Jan 2022 - Sep 2024
    New York City Metropolitan Area
  • Remerge
    Ad Ops Manager
    Remerge Mar 2021 - Jan 2022
  • Horizon Media
    Supervisor, Campaign Management
    Horizon Media Jan 2020 - Mar 2021
    • Oversaw a team of direct reports, who manage the trafficking for various clients (i.e. implementation of ad-serving, branding studies, and all other advertising technologies)• Provided guidance to direct reports and serves as a point of escalation for campaign launches, Q&A and troubleshooting technical issues• Trained new hires within my team and the department to utilize the systems and processes to execute campaigns• Connected with internal media teams and external client teams regarding technical aspects of the campaign workflow• Worked with ad verification vendors, brand study vendors, and fourth party providers to ensure that all components of a campaign launch successfully
  • Horizon Media
    Senior Campaign Manager
    Horizon Media Nov 2018 - Jan 2020
    Greater New York City Area
     Coordinates implementation of ad-serving (trafficking), rich media, branding studies, and all other advertising technologies Works with client team to coordinate implementation of tracking tags Launches campaigns, provides Q&A and troubleshoots all technical issues Monitors campaign delivery and provides daily and/or weekly and/or monthly reporting Provides to account managers requested reports and charts for analysis and optimization recommendations Implements optimization recommendations as directed by Account Managers Works with Account Managers and/or client creative partners to recommend necessary creative changes Prepares monthly billing reconciliations and works with billing to liaise with publishers Train Junior Campaign Managers on the various systems that are used within the Campaign Management Group
  • Horizon Media
    Digital Campaign Manager
    Horizon Media Aug 2017 - Nov 2018
    Greater New York City Area
     Works with client team to coordinate implementation of ad-serving (trafficking), rich media, branding studies, and all other advertising technologies - 50% Launches campaigns, provides Q&A and troubleshoots all technical issues - 20%  Monitors campaign delivery and provides daily and/or weekly and/or monthly reporting - 10% Provides to Account Managers requested reports and charts for analysis and implements optimization recommendations – 10% Works with Account Managers and/or client creative partners to recommend necessary creative changes - 10%
  • Horizon Media
    Junior Digital Campaign Manager
    Horizon Media May 2017 - Aug 2017
    Greater New York City Area
     Works with client team to coordinate implementation of ad-serving (trafficking), rich media, branding studies, and all other advertising technologies - 50% Launches campaigns, provides Q&A and troubleshoots all technical issues - 20%  Monitors campaign delivery and provides daily and/or weekly and/or monthly reporting - 10% Provides to Account Managers requested reports and charts for analysis and implements optimization recommendations – 10% Works with Account Managers and/or client creative partners to recommend necessary creative changes - 10%
  • Groupm
    Digital Ad Ops Associate
    Groupm Sep 2016 - May 2017
    Greater New York City Area
    • Execute creation of HTML tags for websites using Sizmek, Atlas, Medialets, and DCM for multiple campaigns• Responsible for learning and keeping up to date with the latest in trafficking and media industry trends• Advise/consult with media team and client regarding advertising technologies, tracking performance and campaign performance• Act as liaison with media, creative agencies and publisher sites regarding planning, tracking, scheduling and delivery of campaigns• Screen incoming creative according to adserver specs and technical requirements documentation• Deal with third party ad companies and vendors such as: Innovid, IAS, and comScore• Coordinate the scheduling, production and implementation of online advertising campaigns• Coordinate the rotation of ads as well as deliver banners with rotation updates to sites
  • Time Inc. Uk
    Subscriptions Marketing Intern
    Time Inc. Uk Jun 2015 - Aug 2015
    London, United Kingdom
    • Created day to day reports using Google Analytics to help us identify opportunities for further growth• Supported the online marketing team to deliver campaigns. • Proofed content of ‘Content creation’ – i.e. personalizing landing pages, content, based on any known info on the visitor. • Tested of site developments • Created design briefs to support the rest of the team (including email/banner/content design, but could be simple tech briefs too).• Admin tasks – updated channel marketing performance grids, circulation grids, new order• Assisted in setting up of deals i.e. group on, living social, newspapers• Competitor research
  • Pulsecx
    Digital Media Intern
    Pulsecx May 2014 - Aug 2014
    Montgomeryville,Pa
    • Worked closely with Director of Strategy to focus on research and business strategy for pharmaceutical clients• Worked closely with the Director of Marketing to build and implement successful, well-integrated digital campaigns and created target lists for all pharmaceutical companies using third-party services.• Maintained and updated all social networks including LinkedIn, Twitter, and various blogs. • Worked with SalesForce.com to enter data into database

Bianca Patel Skills

Microsoft Office Leadership Microsoft Word Social Networking Teamwork Data Analysis Social Media Marketing Microsoft Excel Market Research Public Speaking Photoshop Powerpoint Customer Service Outlook Social Media Time Management Adobe Creative Suite Spanish Adobe Photoshop Marketing Microsoft Outlook

Bianca Patel Education Details

Frequently Asked Questions about Bianca Patel

What company does Bianca Patel work for?

Bianca Patel works for Napkyn

What is Bianca Patel's role at the current company?

Bianca Patel's current role is Digital Marketing & AdTech Professional.

What is Bianca Patel's email address?

Bianca Patel's email address is bi****@****cuk.com

What is Bianca Patel's direct phone number?

Bianca Patel's direct phone number is (212) 220*****

What schools did Bianca Patel attend?

Bianca Patel attended Penn State University.

What skills is Bianca Patel known for?

Bianca Patel has skills like Microsoft Office, Leadership, Microsoft Word, Social Networking, Teamwork, Data Analysis, Social Media Marketing, Microsoft Excel, Market Research, Public Speaking, Photoshop, Powerpoint.

Who are Bianca Patel's colleagues?

Bianca Patel's colleagues are Ketul Dave, Fuhui Y., Ricardo Cristofolini, Chris Wright, Colin Temple, Alex Ehat, Tim Waldron.

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