Nupur Patel Email and Phone Number

Initiated and leading all marketing and communications operations for Aavenir, leading Source-to-PayB2B SaaS software built-on ServiceNow for large-scale enterprises in the USA and across the globe.Key achievements:• First team member to start marketing efforts and excelled marketing operations.• Generated first customer from the inbound marketing efforts through website leads.• Re-branding and website re-design resulted increased SQLs.• Supported and assisted in acquiring funding from the world’s leading investor Accel Partners.• Performance-driven and budget-optimized marketing activities planning and hands-on execution.• Evaluation, price negotiation, set up, and training of marketing automation software

Website Redesign, Video Production

Lead the marketing team of 6 marketing professionals at VOLANSYS, a fast-growing company offering IT services (semiconductor, cloud, networking, wireless connectivity technologies) for IoT product realization and digital transformation. Key responsibilities include:• Business Development and Demand Creation• Increase total inbound inquiries• Partner Relationship Management - Semiconductor, Cloud, Networking, Wireless connectivity• Event and Webinar Management - CES 2018, Embedded World, IoT Evolution, MWC• Inbound channel generation for services /IP• Sales Enablement • Brand Positioning• Marketing Automation• Digital Marketing - Blog, PR, Email Campaigns, SEO• Marketing budget planning

Plan, design and execute integrated marketing communications strategy to generate demand/leads for Open Source enterprise portal (Liferay), content (Drupal, Alfresco) and big data & IoT (MongoDB, Hadoop) solutions through inbound & outbound marketing channels such as website, events, webinars, blogs, social media, press releases, presentations, case studies, partner & vendor relationship management and more.Key responsibilities include:o Website Design & Developmento SEO, Google Adwords & Google Analyticso Email Campaigning and Lead Nurturing via Marketing Automation tool (Act-on, Hubspot, Mailchimp, ConstantContact) & Database Acquisition (Rainking & Avention)o Landing Pages & Micro-siteso Marketing Collateral – Content, Creative Designso Marketing & Sales Collateral's Portal – Design, Development, Management.- Develop & execute go-to-market plans, marketing communications, events sponserhip / booth setup, collaterals, content development for website, value proposition, case studies, client & event presentations, videos, brochures, competitive research, social media, press releases and more.- Responsible for corporate website design, development and continuous functionality enhancements to provide best possible visitor experience and align with corporate branding and positioning.- Responsible for Partner Relationship Management – partner website listing, joint webinars, partner event participation and sponsorship.