* Prospect, develop and educate new accounts (Dealers-Wholesalers-Distributors) throughout Ontario while growing business of existing accounts in the hardscape, landscape, rental equipment industry * Brainstorm, implement and analyze marketing strategies focused on lead generation for company via Social Media, E-Blasts and Webinars / Zoom Communication * Create social media / video content and physical marketing collateral* Product development and procurement influencer * Trade Show Coordinator * Attend and represent company at trade-shows, workshops, clinics/seminars, industry tours, distributor discussions, Dealer Demo Days * Travel throughout Ontario Celebrating over 25 years in business, Great North Hardscape (Division of Snap Edge Canada Inc.) is Canada’s largest independent supplier of allied products to the Hardscaping Community. Great North Hardscape manufactures and supplies a large selection of construction-grade hardscape products, paver tools and exclusive yard & garden products in both domestic and import brands. greatnorthhardscape.com

LedSource.com• Oversee all marketing initiatives, budgeting, planning and brand development for North American commercial LED lighting company – Retrofit / Distributor-Wholesaler• Develop, implement, analyze all marketing campaigns focused on lead generation for company brand(s) and franchise development throughout North America, including monthly webinars, social media and e-blast campaigns• Develop, implement, analyse all corporate and local franchise marketing • Manage and lead the graphic design, apps engineering & software team • Social media content strategist• Create, update and post all website, social media and e-blast content • Write and edit copy for a variety of marketing collateral including press releases, case studies, social media, digital and print • Website development lead • Highly disciplined multitask & time management skills with strong problem resolution traits • Trade-show Coordinator • Self-motivated, results driven in home office environment with remote access and minor travel to USA

SherwoodSystems.com• General management of staff of 32 including designer(s) and video content team, with a concentrated focus on all marketing initiatives and brand development • Contribute to company overview, philosophy and business development• Social media content strategist• Create, update and post all website, social media and e-blast content • Map out and lead website development • Write and edit copy for a variety of marketing collateral including press releases, social media, digital and print • Develop, implement, analyse all marketing campaigns including social media, digital, print, e-blast and video content• Develop, implement and host all public relation activities including TV and radio interviews, product seminars, clinics, roundtables and live music events • Negotiate all ad buys and terms • Staff sales, management and customer service training • Handle all staff hiring by sourcing and interviewing a wide variety of talent • Pursue product distributors and negotiated company friendly terms• Creator/Promoter of The Sherwood Shindig - Live Music Festival • Book and oversee all aspects of show including marketing, full production, booking Juno winning bands, all city department licensing, food trucks and beer companies, corporate sponsorship, tents, security, barricades, volunteers and St. John's Ambulance

alpinechem.com• Establish new accounts and chain locations while maintaining current base of small to large business owners, and management executives to administrative level, exhibiting advanced negotiation skills • Sales of company branded warewash, laundry and housekeeping cleaning chemicals for the Healthcare, Hospitality, Commercial Laundry Industries, specializing in Retirement and Long Term Care business• Sales, rentals, lease of commercial dishwashing machines• Manage service technicians within my territories (6+) • Attended and represented the company at annual trade-shows• Product & equipment orders and installation management • WHMIS Training • Split between Home Office Environment & GTA Corporate Office

PromoOnlyCanada.com• Nine years of National Account sales experience • Established entire Canadian Dealer (Wholesaler) network for sales of major label music on CD / DVD / MP3 platforms via subscription service • Maintained long-term consultative relationships with National Dealer base while creating a wide variety of marketing collateral and sales tools • Generated company sales and marketing philosophy • Contributed to company overview and business development• Created, sold and implemented advertising opportunities available in conjunction with company product lines • Created new business development activities by identifying unique product lines and revenue streams which included one of the very first online digital music stores in Canada • Oversaw and implemented all marketing initiatives including early adaptors of e-commerce advertising and other marketing collateral such as dealer guides, brochures, displays, flyers and mass e-mailers• Trade-show Coordinator • Public Speaking at seminars and industry meetings • Designed National Tours to promote products and brand• Pursued new product distributors and negotiated terms for retail• Split time between home office environment in Ontario and corporate office in Alberta