Senior Director, Strategic Initiatives
CurrentLeading integrated strategic planning and go-to-market initiatives for the Diagnostics Services portfolio of businesses
Sep 2022 - Present
AeroLeads people directory · profile
Patrick Mckeever Email & Phone Number
Marketing & Product Strategy Leader | Healthcare B2B & B2C | Market Launch Expert
at
Quest Diagnostics
2 work emails found
@aetna.com
2 phones found area 860
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Marketing & Product Strategy Leader | Healthcare B2B & B2C | Market Launch Expert
Location
Greater Philadelphia, United States, United States
Who is Patrick Mckeever? Overview
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Quick answer
Patrick Mckeever is listed as Marketing & Product Strategy Leader | Healthcare B2B & B2C | Market Launch Expert at Quest Diagnostics, based in Greater Philadelphia, United States, United States. AeroLeads shows a work email signal at aetna.com, phone signal with area code 860, and a matched LinkedIn profile for Patrick Mckeever.
Patrick Mckeever previously worked as Senior Director, Strategic Initiatives at Quest Diagnostics and Independent Consultant at Quest Diagnostics. Patrick Mckeever holds B.S. from Drexel University.
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Email format at Quest Diagnostics
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{last}{first_initial}@aetna.com
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AeroLeads found 2 current-domain work email signals for Patrick Mckeever. Compare company email patterns before reaching out.
Profile bio
About Patrick Mckeever
A strategic and creative leader with broad corporate and entrepreneurial experience in marketing, product, and executive roles in consumer, health, and financial services. Expertise in marketing, product, and digital strategy disciplines. Interested in collaborative, high-performing, diverse teams bringing creative solutions to scale.I focus on organizations that have ambitions of growth and innovation, and plan to achieve those ambitions by leading with human-centered solutions. Creativity is my competitive edge. I combine my design expertise and business acumen to develop strategies that win in the market. I’ve worked with businesses big and small, old and new, champions and challengers, local and international, Fortune 50 and bootstrapped. All have served customers that are demanding or deserving something better.Some past career highlights: Leading market development and growth initiatives for diagnostic testing; helping small businesses find banking solutions; championing community-based health care; building insights-driven U.S. health insurance products; graduating from a Fortune 50 leadership development program; branding an international business.Expertise includes: ✔️ Leadership (direct & indirect)✔️ Multi-million dollar budget ownership✔️ Consumer product strategy development and management✔️ Integrated omni-channel marketing (B2B & B2C)✔️ Market and audience data analysis and trends✔️ Creative & experience design✔️ Executive-level storytelling presentations pitch decks✔️ Data and insights-driven consumer segmentation, personas, and journey mapping✔️ International, national, regional, and local go-to-market strategy & launch✔️ New business launches in retail and regulated industries✔️ Internal & external strategic partnership building in highly matrixed and ambiguous environments✔️ Agency management ✔️ Health care & health insurance✔️ Small business marketing ✔️ Startup founder, leader, and operator Because of my own cancer journey and those of my family and friends, I'm also passionate about helping local families affected by cancer through the Breathing Room Foundation.
Listed skills include Creative Direction, Advertising, Graphic Design, Social Media Marketing, and 10 others.
Current workplace
Patrick Mckeever's current company
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13 roles
Patrick Mckeever work experience
A career timeline built from the work history available for this profile.
Independent Consultant
Led the market development for COVID-related strategic programs — including a public-private coalition, retail expansion, and government programs.
Apr 2021 - Sep 2022
Co-Founder
Founded and operated a seasonal holiday gift storage service powered by our proprietary inventory technology, compelling brand and value proposition, and flexible distribution model.
Aug 2019 - Sep 2022
Vp, Product Marketing
Led integrated product marketing strategy and execution for TD Small Business Banking across the footprint. Managed a multi-million dollar marketing budget to drive new business and deepen customer relationships. Oversaw the planning and execution of full-range marketing capabilities and tactics to achieve business objectives including: analytics.
Nov 2017 - Aug 2019
Director, Strategic Marketing
Built and led a high performing, B2C/B2B marketing strategy team supporting innovative care products for commercial sales — including community care management, Aetna One Advocate, and virtual care offerings. Collaborated with product, analytics, intelligence, and creative partners across the enterprise to develop stakeholder value propositions and local.
Jun 2016 - Nov 2017
Director, Product Strategy | Consumer Business
Led the strategic product development for the expansion of Aetna's Consumer Business. Player/coach role focused on creating integrated consumer health benefit packages for the Individual market — including local market customization, JV/ACO provider network partnerships, chronic condition benefits, health benefit design, pharmacy benefit design, and.
Jan 2016 - Jun 2016
Product Manager | Consumer Business
Founding member of Aetna's Consumer Business product team — the company's consumer-focused internal startup focused on Individual plans on and off exchange. Built innovative health benefit plans based on consumer needs analysis, data-driven segmentation, regulatory mandates, and actuarial and risk adjustment considerations. Product lead for the business.
Dec 2014 - Dec 2015
Enterprise Leadership Development Program Associate
An executive-sponsored two-year program which offers six-month rotational assignments, training, and community involvement focused on accelerated leadership development. 4th Rotation: Consumer Product Strategy | Blue Bell, PADevelopment of strategic product initiatives, including core medical, ancillary and voluntary, technology, user experience, rewards.
Jan 2013 - Dec 2014
Technology Solutions Manager | Aetna International
Aetna International business lead for the implementation of web, mobile and social media strategy. Completed extensive social media training.
Aug 2012 - Dec 2012
Design Manager | Aetna International
Responsible for the creative direction and execution of B2B and B2C marketing, advertising, branding and event materials for the Aetna International business. Areas of design expertise include print, web, mobile/app, presentations, and environmental branding.
Apr 2009 - Aug 2012
Freelance Graphic Designer
Aug 2008 - Apr 2009
Freelance Graphic Designer
Aug 2007 - Aug 2008
Graphic Design Co-Op
Apr 2006 - Sep 2006
1 education record
Patrick Mckeever education
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Drexel University
FAQ
Frequently asked questions about Patrick Mckeever
Quick answers generated from the profile data available on this page.
What company does Patrick Mckeever work for?
Patrick Mckeever works for Quest Diagnostics.
What is Patrick Mckeever's role at Quest Diagnostics?
Patrick Mckeever is listed as Marketing & Product Strategy Leader | Healthcare B2B & B2C | Market Launch Expert at Quest Diagnostics.
What is Patrick Mckeever's email address?
AeroLeads has found 2 work email signals at @aetna.com for Patrick Mckeever at Quest Diagnostics.
What is Patrick Mckeever's phone number?
AeroLeads has found 2 phone signal(s) with area code 860 for Patrick Mckeever at Quest Diagnostics.
Where is Patrick Mckeever based?
Patrick Mckeever is based in Greater Philadelphia, United States, United States while working with Quest Diagnostics.
What companies has Patrick Mckeever worked for?
Patrick Mckeever has worked for Quest Diagnostics, Sleigh, Td, Aetna, and Blue Plate Minds.
How can I contact Patrick Mckeever?
You can use AeroLeads to view verified contact signals for Patrick Mckeever at Quest Diagnostics, including work email, phone, and LinkedIn data when available.
What schools did Patrick Mckeever attend?
Patrick Mckeever holds B.S. from Drexel University.
What skills is Patrick Mckeever known for?
Patrick Mckeever is listed with skills including Creative Direction, Advertising, Graphic Design, Social Media Marketing, Marketing, Social Media, Project Management, and Creative Strategy.
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