Pat Kelly

Pat Kelly Email and Phone Number

Product Marketing and Analyst Relations Leader @ Rocket Software
Pat Kelly's Location
Metamora, Michigan, United States, United States
About Pat Kelly

Dynamic and analytical B2B product marketing and analyst relations professional. Proven leader achieving significant and measurable results through out-of-the-box thinking, hyper-market focus, and uncompromising insistence on persona relevance. Skilled and comfortable with both strategy and execution. Exceptional writer, communicator and collaborator trusted by all stakeholders to align goals and drive positive results. Articulate, passionate and tenacious self-starter looking to apply my expertise in a dynamic, collaborative environment to fuel rapid growth. .Known for:Strategic messaging and marketing: Defined strategic messaging that drove 37% increase in average deal size in one year and defined company vision that resulted in highest SQLs in company history. Successfully launched on-prem and SaaS software products and services, including AI/ML-driven technologies.Comprehensive analyst relations programs: Built and managed analyst strategy and relationships, resulting in top-right placement in Forrester Digital Accessibility Wave, Gartner Market Guide, and frequent analyst referrals that resulted in closed deals. Turned adversarial analyst into strong supporter short-listing the company 100% of the time. Expanded analyst/influencer networks to adjacent coverage areas to increase awareness and mentions. Integrated content and communications: Build multi-tier strategies that effectively and directly address each relevant stakeholder—internal and external. Created Executive Center of Excellence, building executive relationships that drove more enterprise deals. Generated more than 80 positive news mentions and thought leadership articles in 12 months. Service-leader team management: Took over highly disjointed creative and marketing group, building strong team accountability, commitment and singular purpose, supporting six straight quarters of record revenue.

Pat Kelly's Current Company Details
Rocket Software

Rocket Software

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Product Marketing and Analyst Relations Leader
Pat Kelly Work Experience Details
  • Rocket Software
    Senior Product Marketer
    Rocket Software Dec 2024 - Present
    Waltham, Ma, Us
    Marketing Rocket Software's structured data management products.
  • Deque Systems, Inc
    Director Of Product Marketing And Analyst Relations
    Deque Systems, Inc Apr 2021 - Feb 2024
    Herndon, Virginia, Us
    Helping companies meet compliance and security regulations, make their digital properties accessible to people with disabilities, and more usable for all people with ML/AI-driven solutions. Building Gartner, Forrester, IDC and boutique analyst firms' awareness for an emerging tech space and demonstrating Deque's leadership and innovation. Expanding accessibility compliance in areas such as cybersecurity and identity management. Defining and delivering marketing, content, and go-to-market strategies and programs for products, services and training.
  • Cisco/Appdynamics
    Partner Marketing And Communications Director
    Cisco/Appdynamics Oct 2017 - Aug 2020
    Designing and driving channel/partner marketing and communications programs, messaging and execution. Working with global leaders like AWS, IBM, and ServiceNow.
  • Dynatrace
    Senior Director, Marketing, Communications And Analyst Relations
    Dynatrace Feb 2014 - Nov 2016
    Waltham, Ma, Us
    • Led corporate, product/solution messaging, positioning and value propositions initiatives that contributes to six straight quarters of record revenue • Defined Dynatrace brand, voice and visual identity and shifted marketing focus from traditional to digital/social media • Rationalized, simplified and messaged professional services portfolio and global pricing, helping services organization consistently beat revenue targets by double digits
  • Redwood Software
    Director, Global Marketing And Analyst Relations
    Redwood Software Oct 2009 - Jul 2013
    Frisco, Texas, Us
    • Drove 37% increase in average SAP deal size and successfully launched new cloud automation solution and services• Enabled new utilities and process automation products for SAP with $1 million plus price tags• Turned key Gartner analyst from adversarial to recommending Redwood "100% of the time" and forged strong relationships with key Forrester analysts, generating positive research mentions.• Generated 80+ positive news mentions and articles in 12 months and engaged prospects, customers and analysts/influencers with interactive social media initiatives
  • Asg Software Solutions
    Director Of Marketing And Analyst Relations
    Asg Software Solutions Mar 2007 - Oct 2009
    Naples, Florida, Us
    • Generated $17 million in pipeline for a new market segment in 12 months• Developed product/solution framework incorporating more than 150 disparate products into cohesive strategy• Spearhheaded Gartner RFI responses for content management and IT Ops solutions • Drove $3 million in add-on business by successfully managing marketing and communications programs for largest acquisition in company history

Pat Kelly Skills

Leadership Product Marketing Solution Selling Analyst Relations Marketing Management Development Social Media Web Content And Design Strategic Partnerships Salesforce.com B2b Online Marketing Brand Development Communications Sales Press Releases Evaluations Messaging Thought Leadership Start Ups Business Development Market Research Corporate Communications Competitive Analysis Team Leadership Digital Marketing Sales Enablement Lead Generation Integrated Marketing Strategic Planning B2b Marketing Advertising Strategy Seo Software Sales Management Demand Generation Business Planning Online Advertising Professional Services Marketing Program Management Product Management Redwood Dynatrace Enterprise Software Business Intelligence Social Media Marketing Business Alliances Multi Channel Marketing Email Marketing Saas Management Design Project Management Public Relations Marketing Communications Strategic Communications Coaching Marketing Strategy Crm

Pat Kelly Education Details

  • Detroit Marygrove College
    Detroit Marygrove College
    Graphic Design

Frequently Asked Questions about Pat Kelly

What company does Pat Kelly work for?

Pat Kelly works for Rocket Software

What is Pat Kelly's role at the current company?

Pat Kelly's current role is Product Marketing and Analyst Relations Leader.

What is Pat Kelly's email address?

Pat Kelly's email address is pm****@****ail.com

What is Pat Kelly's direct phone number?

Pat Kelly's direct phone number is +131322*****

What schools did Pat Kelly attend?

Pat Kelly attended Detroit Marygrove College.

What are some of Pat Kelly's interests?

Pat Kelly has interest in Football, Horses, Exercise, Sweepstakes, Home Improvement, Collecting Art, Reading, Gourmet Cooking, Strategic Planning And Positioning, Sports.

What skills is Pat Kelly known for?

Pat Kelly has skills like Leadership, Product Marketing, Solution Selling, Analyst Relations, Marketing Management, Development, Social Media, Web Content And Design, Strategic Partnerships, Salesforce.com, B2b, Online Marketing.

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