- I defined and executed the communication for the first always-on email marketing campaign for the regional brand Snacks Yummies, as part of their CRM plan. - Collaborated with a cross-functional team to drive web traffic through content/copywriting and the activation of paid and organic media campaigns.

- I strategized, proposed and executed B2B and 360° campaigns with proven web traffic and social media community growth through data based planning, creative initiatives and persuasive copywriting.- Managed 2 multidisciplinary creative teams in the development of integral content strategies for social media and web. - Developed digital tone for my brands, content strategies for influencers, community management protocols and crisis management plans for digital assets.

- Proposed and executed content strategies on Instagram for Claro Central America, collaborating with cross-functional Digital and Creative teams. Managed projects and reported monthly, year-end closures performance, local coverage and benchmarking directly to regional managers.- Proposed and launched the #Chilerograf campaign for Claro Guatemala, which allowed the brand to offer valuable and shareable content to users, accumulating over 31,000 mentions to date.- Achieved rapid community growth for Claro El Salvador, surpassing projections by 118%. Adding +9.9k followers and doubling the page's engagement rate within 2 months.

- Handled conceptualization, art direction and photography for beauty products and real estate projects.- Designed content for digital media for over 20 local and regional brands. Created PoP material, outdoors, displays, and print materials for local campaigns.