Patricia Kendall

Patricia Kendall Email and Phone Number

Leadership | GTM Strategy | Marketing Strategy | Marketing Analytics @ Iterable
san francisco, california, united states
Patricia Kendall's Location
Minneapolis, Minnesota, United States, United States
Patricia Kendall's Contact Details

Patricia Kendall work email

Patricia Kendall personal email

n/a
About Patricia Kendall

Helping organizations grow through effective go-to-market strategies and data-driven marketing insights. Passionate about leading teams, refining product positioning, and delivering measurable results in competitive markets. Let's connect!

Patricia Kendall's Current Company Details
Iterable

Iterable

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Leadership | GTM Strategy | Marketing Strategy | Marketing Analytics
san francisco, california, united states
Website:
iterable.com
Employees:
340
Patricia Kendall Work Experience Details
  • Iterable
    Principal Value Consultant
    Iterable Jan 2022 - Present
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  • Merkle
    Sr. Director Of Performance Analytics
    Merkle Sep 2013 - Dec 2020
    Over 20 years of digital analytics, online marketing and account management experience. Excel at managing dynamic teams that examine industry trends and organizational dynamics for clients that result in plans that leverage data driven strategy and translate into actionable and measurable tactics that impact results.
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  • Stratigent, Llc
    Sr. Strategic Business Consultant
    Stratigent, Llc Apr 2010 - Aug 2013
    eMetrics Boston 2012 speakerhttp://bit.ly/1B7OlUh
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  • Evantage Consulting
    Sr. Online Marketing Consultant
    Evantage Consulting Jun 2005 - Apr 2010
    * Create online marketing strategies for clients based on marketing funnel, mapping/analysis, marketing gap analysis and marketing cost analysis * Improve marketing effectiveness and return on investment through the planning, development and implementation of online marketing campaigns and analytics.* Proficient in the planning and execution of various online tactics including paid search marketing, search engine optimization, market research, online PR, blog strategy, social media strategy, affiliate marketing and email marketing.
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  • Digital River
    Marketing Service Program Manager
    Digital River Jan 2000 - Jan 2004
    * Management and Development of various E-Marketing programs including sweepstakes, cross sales, bounce back ads, search engine optimization, new product launches and email* Ensured program delivery by developing beta client relationships, test plans, technical documentation and collateral material* Developed and managed affiliate programs for top clients including Major League Baseball, Nabisco, national Geographic, Novell, McAfee and others* Implemented affiliate program for Autodesk that incorporated phone sales and generated sales of $50,000 a month* Consistently increased client's revenue, generating over 2.5 million annually
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  • New River Technologies
    Brand Manager
    New River Technologies Jan 1999 - Jan 2000
    * Management of all online marketing and merchandising efforts for Continental Airlines Vacation brand, including emails, coupon promotions, sweepstakes and affiliate marketing* Project management of the Continental Airlines Vacation site, including creative and development teams* Maintained relationships with online travel partners including Expedia and individual airlines
  • Buysafe.Com
    Customer Service Director
    Buysafe.Com Jan 1998 - Jan 1999
    * Managed daily operations of overall customer service* Management of internal quality improvement efforts * Developed company's first customer satisfaction monitoring program* Promoted to Senior Management
  • Tri-Rail Commuter Rail Authority
    Customer Service Manager
    Tri-Rail Commuter Rail Authority Jan 1995 - Jan 1997
    * Management of ticket agents, public relations and call center* Responsible for monitoring marketing and customer service data to improve passenger

Patricia Kendall Skills

Web Analytics Analytics Email Marketing Online Marketing Sem Google Analytics Social Media Marketing Strategy Multi Channel Marketing Digital Strategy Marketing Strategy Ppc Seo Lead Generation E Commerce Affiliate Marketing Digital Marketing Online Advertising Omniture Marketing Management Market Research Search Engine Marketing Web Marketing User Experience Advertising Search Engine Optimization Webtrends Analytics Copywriting Interactive Marketing Business Analysis Google Analytics Certified Management Consulting Consulting Business Development Business Process Improvement Account Management Project Management Project Planning Market Research Project Management Testing And Optimization Segmentation Direct Marketing Multivariate Testing Customer Engagement A/b Testing Research Projects Mobile Marketing Database Marketing

Patricia Kendall Education Details

Frequently Asked Questions about Patricia Kendall

What company does Patricia Kendall work for?

Patricia Kendall works for Iterable

What is Patricia Kendall's role at the current company?

Patricia Kendall's current role is Leadership | GTM Strategy | Marketing Strategy | Marketing Analytics.

What is Patricia Kendall's email address?

Patricia Kendall's email address is pk****@****inc.com

What schools did Patricia Kendall attend?

Patricia Kendall attended Florida International University, Metropolitan State University, University Of Minnesota.

What skills is Patricia Kendall known for?

Patricia Kendall has skills like Web Analytics, Analytics, Email Marketing, Online Marketing, Sem, Google Analytics, Social Media Marketing, Strategy, Multi Channel Marketing, Digital Strategy, Marketing Strategy, Ppc.

Who are Patricia Kendall's colleagues?

Patricia Kendall's colleagues are Kathy Trujillo, Hannah Romero Swick, Mba, Abinaya Abi, William Kregel, Герман Антонов, Mandi Goyn, Nickolas Lord-Mccormick.

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