I am an accomplished direct-response, fundraising copywriter, digital content creator, and marketing specialist with over 20 years of experience creating relevant and actionable content for online and print publications.Currently, in my role as Annual Giving and Outreach Manager, I've increased my knowledge and skill to craft effective donor-centric fundraising messages, help create annual fundraising calendars, and develop fundraising campaign strategies. Writing donor-focused content that gets results has become my passion. I look forward to honing the craft further. As a freelance writer for healthcare, I have authored impactful and informational articles. I derive great satisfaction when I know my writing helps people. I was privileged to learn that an article about heart attacks and women helped save a woman's life. I also have experience writing press releases, creating direct-mail campaigns, advertising copy, newsletter articles, publications, brochures, and website and social media content to engage audiences and increase market share. My experience includes the project management of branding and marketing campaigns. I provided creative input and graphic design review of collateral materials such as brochures, business cards, annual reports, online promotions, focus groups, trade show materials, social media ads, direct mail, newsletters, social media ad campaigns, and analysis using Google Analytics.My goal is to help others succeed. I'm an extremely self-motivated, analytical, intuitive, and adaptable person who has a strong desire for continuous learning.