Patrick Bodson Email & Phone Number

Brussels

Lead and manage international team across six countries. Proficiently overseeing and identifying growth sources, including new markets, talent scouting/development, and new channels. Spearhead and restore group shopping experience by developing and executing hybrid demonstration modes. I have been creating and applying positive talent development program to promote and renew independent Distributors. • Enhanced digital sales turnover from 0% up to 15%.• Developed and transformed business model from physical to "phygital".• Devised and implemented digital tools, including customized e-shop for independent sales force, development of e-learning program, and establishment of unique/exclusive "group shopping" concept for online parties in Europe to extend our network and Customer base.

Paris

As Managing Director, my duties included establishing 360° approach of beauty such as nutrition and cosmetics as well as streamlining recruitment and customers' access by directing and introducing "UBER type" platform. I have been redefying subsidiary strategy as well as restored trust in the sales force. Introducing the first e-shop build on a renewed web site. In addition to that, I have been constructing sales plan around regular key events to support the independent sales force.• Reduced promotional expenses by taking advantage of Group resources.• Implemented new training programs and improved KPI's to increase productivity up to X3.• Improved EBITDA by 50% by improving stock planning > stock reduction > reduction of the warehouse needs, staff reengineering, renegotiating the car program, simplifying commission plan, improving KPI's

Paris

I was proactively managing three major mature markets for enhancing new profitable growth. Developing recruitments and sales by managing Tupperware France as ideas test lab. In addition to all the above duties, I have been managing overall innovative initiatives (Culinary Tour de France) to open new circles of Customers. Contributing in PR events around catchy themes to attract bloggers for support product launches.• Devised and executed specific initiatives to decrease promotional dependence.• Created and launched new manager contract for securing distributors profitability.• Rejuvenated "Tupperware Academy" with a focus on attract and develop new Distributors.• Introduced quick start program for facilitating Consultant's on-boarding and reduce churns.• Developed B2 B partnership to enrich the parties experience and open new Customers' circles.

Brussels / Amsterdam

I was leading 21 independent Distributors as well as reorganised staff to increase efficiency. Introduction of a new intranet to help sales force in the monitoring of their challenges / results. My duties were to perform innovative initiatives (Promotional Cargo's Bikes Tour) to open up new circles. Introduction of mapping to better target "deserts". Managing overall B2B partnership to boost brand awareness (Total, Pink Fiat 500). Merging Belgian and Dutch subsidiaries to optimize resources and talents use. Lobbied at government level to defend ruling on tax rules.• Decreased 75% overdue.• Increased sales in a mature market.

Paris

While working as "Commercial Director" I have been spearheading and managing National development of a new network in compliance with business plan. Introduced enriched weekly sales meeting to stimulate onboarding, activation, and retention. Developing “Discovery meetings” to open up new circles. In addition to that, I have been negotiating with local employment offices to drain recruitment to our business. Training and mentoring Sector Leaders on best optimizing and communicating promotional tools.• Increased network development from 2500 to 5000 independent consultants.• Launched and introduced new brand/concept in France to optimize maximum revenue.

Opening of 10 new agencies to complete the existing network (from 25 to 35 privately owned)Turnover increase from 2005 to 2007 +24%Creation of an internal training structureOperational marketing: Objectives setting, actions, incentives programs &follow-upLaunch of "The Mobile Agency" - Objective: Increase visibility and sales in high traffic areasSport's sponsoring ("Route du Rhum" sailing competition & "Stade Rennais" L1 soccer team) & internal eventsInitiation of thematic evenings to secure customers loyalty

Houston, Texas, États-Unis

Introduction of a new and exclusive brand in Direct SellingBenchmarkingRecruitment & training tools' development (DVD production)Construction of a new commission plan

New Division: Field tools'coordination and developmentInternal and external communication (catalogues, journal, events, promotions)Training and incentives actions in Mexico, USA, MalaysiaDevelopment of a universal training support to be used by Agents (South Africa, Australia, Greece, Mauritius)Development of Yves Rocher Direct Selling UK - Market study, business plan. From London, recruit, train and manage 350 new consultants (former shop and mail order customers)

Coordinate the launch of Stanhome products (household) with the sales of Yves Rocher nutritional range.Cost control Restructure and close the subsidiary

Purpose: To create and develop the Yves Rocher Direct Selling Network (Nutrition Products)Development of the business planStarting from scratch: Recruit, train and manage the new direct selling network in France (+Belgium) - 3500 freelance consultantsActive involvement in the commercial merging process with Stanhome Inc. - 7000 Consultants

Purpose: Consolidate & Develop sales and networkObjectives setiing and follow-upAction plans and internal promote outsCommercial management of distributorships' changes