LAP Group is a Digital Marketing and Sales Consultancy company offering Business Development services to SME and SMB clients. It helps companies establish and market their products and services.We help develop your sales and marketing team and also undertake complete Sales Process Outsourcing (SPO) activities. For details visit www.lapgroup.in

Responsible for Business Development, Branding, and Marketing activities from Lead Gen, events, conference planning and ensuring that customers issues are addressed when escalated.• monitoring and analyzing market trends, analyze financial trends, follow key industry segments, studying competitors' products and services, coordinate with technical and product team to come up with sales presentations, competition analysis• exploring ways of improving existing products and services… Show more Responsible for Business Development, Branding, and Marketing activities from Lead Gen, events, conference planning and ensuring that customers issues are addressed when escalated.• monitoring and analyzing market trends, analyze financial trends, follow key industry segments, studying competitors' products and services, coordinate with technical and product team to come up with sales presentations, competition analysis• exploring ways of improving existing products and services, and increasing profitability• identifying target markets/vertical offerings and developing strategies to communicate with them• preparing and managing marketing plans and budgets• managing the production of promotional material such as brochures, case studies, customer video testimonials, customer speak etc• liaising with other internal departments such as sales, technical and product development and other external agencies• Producing reports on ROI of events, conferences, exhibitions etc.• Organizing events, representing at trade shows, speaking at conferences and coordinating with sales meetings and reviewso Follow up on leads generated and update till end result• Supporting and managing a marketing team. (internal and outsourced)• Lead Generation using outsourced team, LinkedIn and other social media.o Develop Quality Leads• Branding and publishing on LinkedIn, twitter, coordinating for blogs,• Identifying PR agencies for effective PR in the region• Connecting analysts with Leadership team for reviews• Organizing media coverage through News paper, publications on recent happenings at Ramco.• Creating EDM content, Scripts, case studies, announcements on recent order wins and go live.• Coordinating for training for tele calling agencies, mock calls and planning for reviews with sales and vertical heads• Training partner sales executives for sales, planning joint marketing events for effective lead generation Show less

Was responsible for generating sales for the North and East region for the cloud offerings of ERP solutions. Signed up with IBM and as GM Sales was responsible for sales through the IBM channel partnership. Contributed the largest revenue per user for the company 2.5 times more than the closest customer contributor. Developed a good partner eco system and expanded business from 2nd and 3 tier cities such as Dheradhun, Haridwar, Indore, Jaipur, Ranchi,

It is part of the SPIC group offering solutions in the Bio Informatics space, designated as GM Sales and Business development generated sales from US, Europe, India and Asia. A startup company increased the team from a 18 member to 54 member and generated billing of USD 82k per month.

Setup my own company offering solutions in the smart card segment, provided consultancy to companies and represented clients at the Smart Card Expo in France the only one such exhibition on smart cards in the world. I executed large consultancy projects for customers like Reliance, Dishnet, Karur Vysya Bank, Indian Bank in the area of personal identification and data security. Formed alliances with companies in Singapore, Malaysia to bring in smart card based solutions to India… Show more Setup my own company offering solutions in the smart card segment, provided consultancy to companies and represented clients at the Smart Card Expo in France the only one such exhibition on smart cards in the world. I executed large consultancy projects for customers like Reliance, Dishnet, Karur Vysya Bank, Indian Bank in the area of personal identification and data security. Formed alliances with companies in Singapore, Malaysia to bring in smart card based solutions to India. Developed a cloud based Attendance and Productivity Software and sold it to organizations like Chettinad Cements, Loyal textiles, The Indian Navy, and many educational institutions. Managed a team size of 20 members consisting of sales, product development, implementation and support Show less

A company focused on IBM mainframe training wanted to get into products and services for the global markets. Was recruited for the US market as Director Sales, but was asked to serve the Indian, Asian and Australian markets.Marketing – changed the company from a “IBM Mainframe Training company to Product Company offering solutions to “Educational Institutions”Formed the sales team, got the product ready and branded the company into a product and Services Company through PR… Show more A company focused on IBM mainframe training wanted to get into products and services for the global markets. Was recruited for the US market as Director Sales, but was asked to serve the Indian, Asian and Australian markets.Marketing – changed the company from a “IBM Mainframe Training company to Product Company offering solutions to “Educational Institutions”Formed the sales team, got the product ready and branded the company into a product and Services Company through PR, marketing, tie ups. Generated business from US based organization to execute Oracle projects in Singapore, Malaysia and Japan, Re-started the Australian operations and converted Singapore operations from red to a profitable business operation. Executed a large USD 1 million project from Malaysia (Government Project Offshore and onsite) Show less

Joined the networking division of Ramco in 89 in the Mumbai office and spread the offices to Pune and Gujarat, account manager for Reliance, Citibank, Citigroup. Set up the channel network, was awarded twice as the best sales person. Went to Hawaii as part of the incentive for having over achieved target , executed events, achieved business from large telecom accounts such as BSNL.

Was responsible for sales of computers, and networking solutions. Generated large networking orders from World Trade Centre , Banks and Retail organizations.

Was responsible for sales of all Wipro products in the North Bombay region. Confirmed in 12 months and promoted within 3 months of confirmation as Sr. Field Engineer. Handled large accounts such as Air India and SBI. Generated business from competition captive accounts and generated business from large corporate organizations.