We specialize in opening international doors for new and established businesses. Following our proven export program will gain new customers and new markets for your business.International Market Strategy offers the following servies:Market AssessmentThe first step our organization will take is a PEST analysis – a Political, Economic, Social and Technological overview of the markets that are the best fit for your product. We will also provide an overview of potential regulatory challenges, cultural differences and a geographical and competitive analysis.Export ReadinessInternally a company must be ready to take the step toward exporting. Our team will work with your team to ensure the resources are in place, managerial goals are aligned and the organizational structure will support an export strategy.Market Entry StrategyWhen the market opportunities have been identified for your company, a market entry strategy is the next step. This involves choosing the target countries, selecting the products and price points and creating the methods for evaluating success. Also in this phase, companies will select the best way to enter the market whether through exporting, licensing, through a joint venture or by starting a new company.Strategy ImplementationOur team has extensive experience building sales relationships and managing accounts in Europe and Latin America. This phase will include creating efficient distribution channels and helping your company establish credit and achieve foreign financing. This is where the details matter and your hard work in strategy development will pay off with sales.

Export Sales and Market Development in USA, Mexico, Latin America and Europe

• Developed relationships with trade and communication officials in the Argentine and Mexican embassies in Ottawa, as well as with officials in the Argentine Ministry of Economics and Commerce in Buenos Aires• Delivered proposals to the Ministry of Health in Buenos Aires and the Asian Development Bank in Manila Worked as part of an export services team on Asian Development Bank projects• Acted as market researcher on the Ernst & Young Export Services team. (Argentina and Indonesia)