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Experienced Marketing Director with a demonstrated history of growing, assessing, creating and developing consumer goods brands. Skilled in Lean Startup, Jobs to be Done theory, Consumer Behavior, Statistical Analysis, Marketing Strategy & Landscape Analysis and Performance Marketing.
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Vice President, P&G VenturesProcter & Gamble Oct 2013 - Aug 2021Cincinnati Area, KyResponsible for the development, launch and growth of new brands. Currently, I lead a multi-disciplinary team on Zevo, a new brand with the mission of providing Effective and Safe insect control for families. To date, my team and I have taken the brand from a simple concept, to a DTC brand to a brand that is now sold in the U.S. mass and home improvement market. -
Brand DirectorProcter & Gamble Oct 2009 - 2013Cincinnati, Ohio AreaResponsible for developing strategies, products, business models and consumer communication related to creating new business opportunities for Procter & Gamble with emphasis has been on digitally based business models.
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Brand ManagerProcter & Gamble Mar 2006 - Oct 2009Cincinnati, Ohio AreaResponsible for overall strategy and direction of the Luvs diaper brand in the U.S. Turned around the business by fostering a winning team culture, by creating memorable brand assets and getting the pricing strategy right.
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Assistant Brand ManagerProcter & Gamble Sep 2003 - Mar 2006Cincinnati, Ohio Area
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Process Development EngineerProcter & Gamble Sep 1994 - Sep 2003Develop and improve high speed manufacturing process for manufacturing disposable diapers
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Mechanical EngineerGe Aviation Jun 1988 - Sep 1994Responsible for design and analysis of aircraft engine components for Commercial and Military applications. Focus areas were finite element analysis, fluid dynamics and vibration.
Patrick Kraus Skills
Patrick Kraus Education Details
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Graduated Summa Cum Laude (Ranked 2Nd In The Class) -
Graduated Summa Cum Laude (Ranked 1St In The Class)
Frequently Asked Questions about Patrick Kraus
What is Patrick Kraus's role at the current company?
Patrick Kraus's current role is Retired, P&G Marketing Executive.
What is Patrick Kraus's email address?
Patrick Kraus's email address is kraus.p@pg.com
What is Patrick Kraus's direct phone number?
Patrick Kraus's direct phone number is +185949*****
What schools did Patrick Kraus attend?
Patrick Kraus attended University Of Michigan, University Of Cincinnati.
What skills is Patrick Kraus known for?
Patrick Kraus has skills like Marketing Strategy, Communications Strategy, Consumer Advertising, New Business Generation, New Business Launch, Consumer Behavior, Business Strategy, Process Engineering, Statistical Modeling, Mechanical Analysis.
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Patrick Kraus
National Director Print And Promotional Solutions At American Solutions For BusinessDenver, Co4yahoo.com, umusic.com, workflowone.com, americanbus.com4 +131086XXXXX
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Patrick Kraus
Greater St. Louis -
1aon.com3 +170874XXXXX
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3wmg.com, umusic.com, universalmusic.com2 +131086XXXXX
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