Patrick L. Email and Phone Number
Patrick L. phone numbers
An experienced client services professional with a strong foundation in Media. Deep understanding in a broad range of media including; Spot Television, Network Cable, Streaming video, Programmatic Digital Ecosystem, Mobile, Social, and Search. Area of focus in mobile and GMP tech. Created and managed event sponsorships ranging from PGA tour events to summer concert series. Proven track record of using market trends and consumer data to develop advertising/marketing plans which drive real world results. Skilled in Research (Scarborough, Simmons, Polk, etc.), Media Applications (MediaTools, MediaOcean, etc.), Budgeting, Microsoft suite of applications, and Public Speaking. Strong advertising professional with a BA focused in Advertising, Business Minor from University of Illinois at Urbana-Champaign.
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Head Of Account Management | AdtechMaking Science Oct 2024 - PresentMadrid, Madrid, Es
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Account DirectorJellyfish May 2022 - Oct 2024London, Greater London, Gb-Managed multiple top US clients-Owned all client communications and deliverables while strengthening key vendor partnerships-Lead a cross functional team delivering Social, SEM, SEO, and programmatic campaigns. Additionally, produced creative and managed analytics support, inclusive of migrating clients from UA to GA4-Provided oversight of the current client remit while driving growth through documented account growth plans, growing accounts 15% and 37% year over year -Developed quarterly business reviews and lead renewal efforts -Managed PNLs and team resourcing to ensure profitability -Provided guidance and built out best practices guide for the global client management team Verticals: Education, eCommerce, B2C -
Senior Account ManagerJellyfish Jun 2020 - Jun 2022London, Greater London, Gb-Managed a top client's cross channel activation. Delivered across a wide range of capabilities. -Owned relationship and coordinated cross-channel collaboration. -Supported in-housing efforts and helped create a full-service in-house agency (40+ individuals).-Expertise with GMP Tech (CM360, DV360, SA360, GA4)Verticals: Retail, Finance/Banking
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Account ManagerAki Technologies Dec 2019 - Jun 2020New York, Ny, UsCoordinated all activities for launching mobile, CTV, and programmatic campaigns on Aki's DSP. Inclusive of producing creative, securing supply, implementing optimizations to overdeliver initial proposals, and creating future focused wrap reports. Focus vertical was CPG but handled clients ranging from Financial Institutions to entertainment companies. Subject matter expert in CPG which led to creating and presenting best practices and emerging trends. Implemented complex studies in brand lift and sales lift using IRI, RSI partners. -
Account ExecutiveTeam One Feb 2017 - Dec 2019Los Angeles, Ca, UsAccount: Lexus-Main point of contact for clients for creative and media executions -Developed goals and objectives with clients-Provided recommendations based on market and consumer research/trends as well as opportunities based on sales-Create and manage event sponsorships (PGA events, Concert Series, Professional sports sponsorships) -Maintain and track client budgets/cash flow -Developed strong points of views with sound strategic thinking that drove real-world tangible results -Prepared and lead meetings -
Media PlannerTeam One Sep 2015 - Feb 2017Los Angeles, Ca, UsAccount: Lexus-Developed strong relationships with the client and presented integrated media plans -Worked closely and mentored two assistant media planners -Recipient of the Endeavor Award- agency wide recognition for going above and beyond
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Assistant Media PlannerTeam One May 2014 - Aug 2015Los Angeles, Ca, UsAccount: Lexus-Planned a variety of Media including Television/Cable, Local Digital, Mobile, Spot Radio, Print, Out-of-Home, and exposure to local sponsorships/event marketing. -Strategic experience using CMR, IMS, ComScore, Google Adwords, etc. -Created strategic plans based on communication goals, client KPIs, and market objective. -Created POVs on new Event and Media opportunities. -Integral part of Budget Reconciliation.
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Account Management InternYoung & Rubicam Jun 2013 - Aug 2013New York, Ny, Us-Assisted on two national accounts; Famous Footwear and Hampton Hotels-Managed creation of ads from creative development to shipping the final spots-Helped develop a winning new business proposal and the creation of new initiatives -
Creator Of Spring Training ProgramChampaign-Urbana Special Recreation Sep 2011 - Nov 2012-Created a brand new baseball training program for those with special needs-Organized volunteers-Advertised event on campus-Developed and specialized drills to increase the skills of the participants-Provided a fun and rewarding environment for participants and volunteers-Managed groups and created time schedules
Patrick L. Education Details
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University Of Illinois Urbana-ChampaignBusiness Minor
Frequently Asked Questions about Patrick L.
What company does Patrick L. work for?
Patrick L. works for Making Science
What is Patrick L.'s role at the current company?
Patrick L.'s current role is Head of Account Management: AdTech at Making Science.
What is Patrick L.'s direct phone number?
Patrick L.'s direct phone number is (800) 732*****
What schools did Patrick L. attend?
Patrick L. attended University Of Illinois Urbana-Champaign.
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