Patrick Mansour Email & Phone Number

· Developed and implemented solicitation contact strategies that increased our internal lead database count by 25K records which was vital in allowing us to identify and target leads for future marketing efforts. · Manage a monthly marketing budget of $400K consisting of direct mail, email, collateral, billboards and onsite signs, promoting home auctions in markets nationwide. · Organize team by creating project schedules and deadlines that are distributed to the marketing department that details individual responsibilities and deliverables. · Initiate new projects to graphic designers by writing creative briefs clearly explaining parameters, goals and requirements. Review creative and provide feedback until artwork is approved. · Successfully cut $40K in annual printing expenses with restructuring printing capabilities and efficiencies by partnering with strategic vendors in the U.S., U.K., and Puerto Rico. · Directly report to Chief Marketing Officer on strategic integrated marketing efforts for all divisions of the company, Builder Liquidation, Residential and Commercial foreclosures. · Responsible for printing all materials for the corporate office with maintaining a professional final product that is conducive to the corporate brand.Downey Savings and Loan Association F.A.

· Managed monthly direct mail campaigns consisting of $45K that supported the business units of retail banking and lending. · Instrumental in developing and producing a customer retention program which lead to funding $16M in home loans. · Analyzed creative performance and initiated creative and contact strategies. · Purchased lists for prospect mailings specifying demographic and geographic requirements. · Completed a competitive pricing analysis by evaluating 10 vendors. Due to the vendors that were selected resulted into reducing the quarterly direct mail campaign budget by 25%. · Solicited bids from vendors, negotiated final pricing while complying with project budgets. · Traveled to press checks and responsible for quality control of all direct mail materials prior to printing.

· Oversaw mail program, which increased monthly distribution from 6M to 25M direct mail pieces nationwide. · Managed a monthly advertising campaign budget of $2.5M. · Lead projects encompassing direct mail, print, collateral, and outdoor within the segments of business to consumer, business to business and event/sports marketing. · Maintained data processing specifications in order for creative and mailing lists to be tracked and analyzed. · Created data matrices which consisted of instructions to the vendor on how to print direct mail campaigns.