Patrick Mastromarchi Email & Phone Number

Albany, Ny, Us

United States

Responsible for understanding customer requirements and recommending suitable vehicles and financing options while delivering personalized solutions to meet the diverse needs of customers while maximizing dealership profitability and fostering long-term client relationships.Display proficiency in utilizing CRM systems to manage customer interactions, track sales leads, and maintain accurate records while cultivating strong relationships with clients through attentive follow-up, and post-sale support to drive repeat business and referrals.Consistently abreast of market trends, competitor offerings, and customer preferences to identify opportunities for business growth and strategic positioning.

Schaghticoke, New York, United States

Greenwich, New York, United States

Accountable for the full scope of marketing, including establishing and measuring goals and objectives, providing reports, feedback, insights, and new methods to improve performance. Responsible for the planning, development, and oversight of all marketing strategies and campaigns, including content development, SEO, search & display advertising, and email marketing. Committed to managing KPIs and content performance to ensure specific goals and objectives are met on time.

Albany, New York Metropolitan Area

Created and implemented multiple SEO strategies for 21 dealerships.Identified poor ranking content and develop strategies to improve performance.Developed content campaigns to increase product visibility.Responsible for writing and editing website and social media content.Increased organic conversion rates by an average of 4.8% a year.Performed ongoing keyword research including discovery and expansion of keyword opportunities.Developed relevant on-site and off-site content, title tags, and meta description tags.Created and optimized copy for landing pages networks.Provided key analytics, comprehensive strategy updates, reports, and forecasts to management.Outlined and maintained editorial calendars for websites and social media content.

Albany, New York Metropolitan Area

Developed, implemented, and coordinated original email marketing strategies to increase brand awareness and attract potential customers.Created customer retention campaigns that reactivated accounts with lifetime values of $3,150,000.Produced email lists developed effective copy with strong calls-to-action for targeted audiences.Created engaging content for email marketing campaigns Monitored the effectiveness of campaigns, reported on key ROI metrics and implemented ongoing improvements.Assisted with list management of all customer information to include opt-out and hard bounce management.Developed and created email test strategies to refine email communication performance, including content, calls to action, images, colors, messages, subject lines, etc.

Oversaw 10 employees across three dealerships with closing rates of 10-13%Followed up with 80+ new and existing customers per day via phone and email.Created workflows and follow up schedules.Scheduled prospective customer appointments to direct sales traffic to the dealerships.Improved bottom line by ensuring opportunities were addressed and deals were closed.Identified bottlenecks and implemented new and improved processes and policies.Coordinated with sales managers to better align company goals and tactics.

Cultivated relationships with new customers to achieve sales objectives.Provided customers with insights into new products, features, and options.Personally structured deals on vehicle purchases and leases.Calculated financial requirements prior to bringing a proposal to dealership management.Qualified and followed up on internet leads regarding new and pre-owned vehicle availability, pricing, and options.Maintained contact with customers via phone, email, and regular updates on promotional offers.Actively listened to customers’ needs and provided recommendations to the proper vehicleAssisted in mentoring new sales representatives as needed.