Patrick Mcalary Email & Phone Number

Consulting - Admin Support - Merchandising Support

•Lead the Merchandise Support Team to provide support to Merchandise Category Managers, Merchandise Finance, Vendor Management Office, Stores Price File and Product Data Management and Logistics.•Responsible for coaching and development of the Merchandise Category Managers and Category Administrators in managing promotional programs, category pricing strategies and management of promotional rebates and wastage agreements with merchandise suppliers•Introduction of new processes for reporting of scan rebates and wastage support from suppliers.

Melbourne, Australia

•Management of key Categories for the Coles Express Business (Drinks, Dairy, Milk, Bread, etc). •Responsible for achievement of Sales, Profit and Market Share targets.•Product Ranging, Supplier Negotiation, Pricing, Planogram development and the establishment and implementation of Category Plans.•Planning and implementation of promotional programs. Product and consumer offers, POS etc.

Melbourne, Australia

•Coach and develop Cadbury Schweppes National Account and State sales teams in the Category Management process and develop the skills and use of “Insights” throughout the business to maximise sales/share in retail accounts.•Identify issues and opportunities for Cadbury Schweppes through understanding competitive situation, market and segment trends and retailer positioning.•Utilize Market and Trade information (Nielsen and Aztec) and shopper research to identify and adopt best practice in interpreting and reporting Business/Brand reviews, Space planning, Promotional reporting and Category analysis/Management for the National and State Account Management teams.

Melbourne, Australia

•Lead a team of National Account Managers (and State Account Executives) to manage the Petrol and Convenience channel for the CSA Beverage business. •Ensure achievement of Sales Budgets/Targets •Negotiate with all National Accounts agreements foro Trading termso Promotional Programs

•Evaluate major Grocery Wholesale operators in Australia to identify potential partners for Supply Chain developments•Develop Merchandise Supply Chain Strategy for BP Australia•Design alternative store layouts and merchandise presentation

•Manage the Merchandise team–State based buyers/merchandisers and National Category Managers.•Responsible for BP’s Merchandise offer in all BP’s retail outlets - 150 Convenience Stores and 950 BP Service Station shops.•Manage Brand advertising, positioning and promotion of BP’s Convenience Store brands, BP Express and Food Plus.•Represent BP Australia Pacific Region on the “International Merchandise Panel”.