Patrick Ryan Simon Email & Phone Number

Washington, DC, US

Washington, District Of Columbia, United States

• Leads and coordinate cross-functional projects, campaigns and promotions
• Tailor strategies for online store management to specific market needs
• Manages and collaborates with stakeholders from SEO, content, CRM, Customer Service, Logistics and Tech teams
• Provide analysis of major website and e-commerce KPIs utilizing tools such as Google Analytics, Search Console, Looker Studio, and in house reporting tools
• Lead website optimization efforts utilizing A/B testing and insights data
• Monitor sales and conduct competitor analysis

Washington, District Of Columbia, United States

• Manage US webstore and merchandising
• Collaborate with SEO, content, CRM teams for page optimization
• Regular site maintenance, sales monitoring, and target setting
• Utilize data analytics and A/B testing to make informed site updates

• Leads the analytics team and provides metrics reporting subject matter expertise for over 10 different DOL sponsored government websites that see around 100 million yearly sessions.
• Creates powerful Tableau visualization reports for DOL and DHS leadership on key website metrics for daily, weekly, monthly and yearly reporting periods.
• Maintains detailed Excel Dashboards to track program key performance indicators (KPIs) which determines program funding.
• Provides immediate disaster reporting to FEMA to measure the level of impact on survivors including the rate that survivors are visiting and applying for assistance on the website during natural disasters.
• Utilizes search engine optimization (SEO) best practices to drive traffic to the website in order to meet site objectives and increase user base.
• Uses various technologies including Tableau Desktop, Google Analytics, Data Studio, Google Tag Manager, and SuperMetrics Data Grabber to create detailed reports on a monthly basis and track the important KPIs for.

• Served as web content manager tasked with ensuring data driven content strategy and technical implementation for Benefits.gov.
• Led the User Research Redesign analytical research effort which set a standard for tracking how users access and navigate the Benefits.gov website along with identifying the user trends to help guide new website.
• Managed the content management team’s Data Release (DR) process to ensure the latest updates from partners are put out in bi-weekly sprints. This process included assigning tickets and tasks to other members of the.
• Assisted with requirements gathering, analysis and documentation for the program.
• Led scrums, sprint retrospective meetings and other team meetings.

Chantilly, Virginia

• Provided process analysis, organization analysis, requirements development, leadership and technical writing support. Clients included U.S. Navy, Social Security Administration, Veterans Affairs, and The Smithsonian.
• Served as principle liaison between the Anacomp analysis team and the engineering and development teams, working with clients to define hardware, software, and training requirements.
• Authored process workflow charts and workflow narrative reports to accurately represent current business practices to identify issues and develop process improvement methods
• Fostered and maintained strong relationships with clients through constant contact and organizing meetings with stakeholders to ensure leadership was on the same page throughout projects.
• Presented deliverables to leadership on a regular basis.

Tampa/St. Petersburg, Florida Area

• Communication Liaison for the Department of Corrections and responsible for accurate and timely reporting to the Department of Corrections.
• Supported security efforts to ensure adherence to protocols and directives.
• Drafted reports for the Department of Corrections and oversaw facility security protocol.