Patrick Tofield Email & Phone Number

Haifa, Hefa, Israel

Israel

Israel

• Providing consultation services for:
• UX Strategy & User-Centered Design
• User Research & Usability Testing
• Product Design Strategy
• Interface & Interactivity DesignClients include:
• Biosense Webster (Israel) Ltd.

Israel

• Biosense-Webster, a division of Johnson & Johnson Medical NV/SA, is a medical devices company recognized worldwide as a leader in the science behind the diagnosis and treatment of cardiac arrhythmias. I currently lead.
• Development & implementation of usability strategy across company & teams
• Leading usability activities across multiple products
• Developing & maintaining Usability Engineering File across multiple products
• Supporting regulatory requirements for FDA & CE submissions
• User & ergonomic research

Kfar Saba, Israel

• CathWorks is a medical devices company located in Kfar Saba, Israel. Their core product (FFRangio™) is a technology that models blood pressure differences across coronary artery stenosis by running algorithms on.
• Implementation of Design Thinking strategies
• User & use environment research
• Design concept development
• Usability & interaction design
• Designing & executing usability studies

New York/Israel

• Consultant for Late Nite Labs (a Macmillan Learning company) - responsible for the visualization and usability of the many complex and detailed science labs for deployment on the Late Nite Labs Lab Simulations.
• Leading the concept design and development for virtual science labs
• Management of in-house & external design teams
• Collaboration with subject matter experts and product stakeholders to translate educational and business requirements into meaningful experiences
• User research, planning and exectuing usability testing
• UX/UI design and prototyping for all aspects of the lab simulations to support workflow and achievement of learning outcomes

Israel/New York

As co-founder of Late Nite Labs I had the opportunity to create a product from an entirely new and unique vision – that of enabling students to study science by performing scientific experiments in a browser-based virtual environment and using accurate scientific data to drive the results. Ultimately this resulted in the Late Nite Labs Simulation Platform.

• Responsible for the successful development of the Visualizer Broadcast Render Engine, from concept through to market release. Head of a team of full-time and outsourced developers.Founder and Head of the Content.
• Concept and development of Visualizer - bespoke broadcast render engine for Conventional, Mobile and Web TV broadcast.
• Management of all stages of content production for interactive TV broadcast (Conventional TV, Mobile TV and Web TV), including concept development, storyboarding, graphics development, integration and deployment.
• Consultancy services for content authoring, including show concept development, content development strategies, graphic concepts and live broadcast operation of inLive's Content Creation Console. Clients include.
• Development of control applications for controlling broadcast render engine systems such as Orad, VizRT, Chyron, Inscriber and inLive’s Visualizer.

• As co-founder of Late Nite Labs I had the opportunity to create a product from an entirely new and unique vision – that of enabling students to study science by performing scientific experiments in a virtual.
• Research & analysis within Education space
• Creator of REACTOR - Flash based science laboratory simulation software
• Conceptual & visual design
• User research and User Experience design
• Logic programming and database design

• Project management for Net Talk VoIP applications
• UI & interaction design & development
• Design & development of company intranet and issue tracking system
• Development of company web site
• Development of multimedia applications for marketing & promotional presentations

Mba Healthcare Innovation, Healthcare Business Innovation

Msc., Interactive Multimedia, Graduated With Distinction

Dissertation: Multimedia In Education Graduated with Distinction, one of only three students to obtain a distinction in the history of the.

Ux Design Certification, Usability

Professional Certification, Design And Development Of Games For Learning

Professional Diploma, Sound Engineering

Studied Sound Engineering and obtained a Professional Diploma. Went on to become a tutor at the school teaching and presenting workshops.