I am a senior marketing and business leader with a strong focus on driving sales and customer value. I love to build brands and help foster a company’s culture around its purpose and values.I help companies excel in B2B marketing at large and more specifically in account based marketing, demand generation and content marketing. I make marketing work for your organization and for your clients. Scalable and measurable.Let's talk!Always happy to exchange experiences. You made it this far...you may want to get to know me a bit better even...To me, marketing is a verb, not a department. And every employee practices marketing, just like every employee is in sales, as well as in customer service. Only when there is effective multi-disciplinary collaboration within organizations the right customer experience is delivered and long term business value is created.Here’s some of the areas I like to engage in and deliver results in:- The ‘make everyone understand why you are here’ jobpurpose | branding | culture | employee experience - The ‘putting the strategy to work’ jobmarketing & sales strategy | thought leadership | modern demand generation- The ‘do it together’ jobcustomer experience | cross functional collaboration | organizational design- The ‘enable teams to sell effectively’ jobproduct marketing | go2market | sales operations | sales and partner enablement- The ‘digital transformation’ jobmarketing analytics | marketing automation | agile marketing