Patrick Adams

Patrick Adams Email and Phone Number

Founding Partner @ cmoworks
New York, NY, US
Patrick Adams's Location
New York, New York, United States, United States
About Patrick Adams

Recognized by Forbes as one of the ‘Top 50 Most Influential CMOs in the World’ and one of the ‘Top 100 Innovative CMOs’, Patrick is an accomplished marketing leader celebrated for his expertise in crafting and executing impactful, customer-centric, omni-channel marketing strategies. His career includes leading marketing teams for globally renowned brands such as Chase, Citibank, Bertelsmann, Victoria’s Secret, and PayPal.He is a strategic, creative and results-driven operational intrapreneur with a proven track record of leading transformation, creating relevant customer interactions and experiences that surprise and delight while driving both top and bottom line. With a data-driven mindset, he champions a customer-first approach, leveraging storytelling to forge deep, emotional connections and strengthen relationships. Patrick excels in recruiting, developing, and retaining top-tier marketing talent.Most importantly, he is a high EQ, hands-on transformational leader who believes that ‘HOW’ you do it is just as important as ‘WHAT’ you do. Most recently, Patrick launched ‘CMO Works’ a fractional CMO consultancy. CMO Works provides access to top-tier marketing leaders without the high overhead. Designed for ambitious businesses aiming for strategic growth, the agency connects businesses with seasoned professionals who bring decades of experience to their team. Listed among the “Top CMOs on Twitter,” Patrick is also active on LinkedIn, X, and Instagram under @PAdamsNY.Outside of his professional pursuits, Patrick enjoys mentoring and advising marketers and early to mid-stage startups. He is also dedicated to his family’s philanthropic efforts through The Adams Family Foundation. In his spare time, Patrick, a certified Landscape Designer, offers landscape design advice to friends and family and also enjoys preparing meals for his loved ones.

Patrick Adams's Current Company Details
cmoworks

Cmoworks

View
Founding Partner
New York, NY, US
Website:
cmoworks.ai
Employees:
1
Patrick Adams Work Experience Details
  • Cmoworks
    Founding Partner
    Cmoworks
    New York, Ny, Us
  • Cmo Works
    Founding Partner/Ceo
    Cmo Works Jul 2024 - Present
    CMO Works offers a solution through our Fractional CMO Consultancy, providing access to top-tier marketing leaders without the high overhead. Designed for ambitious businesses aiming for strategic growth, our service connects you with seasoned professionals who bring decades of experience to your team
  • Xbto
    Fractional Cmo / Brand Advisor
    Xbto Jul 2024 - Present
    Hamilton, Bermuda, Bm
  • Techstars
    Mentor
    Techstars 2019 - Present
    New York City, New York, Us
  • Bluevine
    Chief Marketing Officer
    Bluevine 2020 - 2024
    Jersey City, New Jersey, Us
  • Actioniq
    Advisor, Marketing
    Actioniq 2019 - 2022
    New York, New York, Us
  • Fis
    Go-To-Market, Senior Advisor
    Fis 2020 - 2020
    Jacksonville, Fl, Us
  • Covenant House International
    Brand Advisor, International Rebranding
    Covenant House International 2019 - 2020
    New York, Ny, Us
  • Paypal
    Head Of Marketing, North America
    Paypal 2014 - 2019
    San Jose, Ca, Us
    Consumer, Small Business, Mid-Market, Enterprise. Responsible for acquisition (growth), Engagement and Retention (lifecycle), Product Marketing, E2E Experience, Cause, Partner Marketing for the North American ($7 billion, 75M member base) division of PayPal. This includes strategic planning, digital (web, mobile, social, app, text, push, email, SEO, SEM), brand, acquisition, lifecycle, retention / engagement, partnership, new business development, customer experience and enterprise co-marketing. Executive sponsor of PayPal’s first major east coast Headquarters / Hub in NYC. Member of the NA Executive Team and reported directly to the EVP/CCO/Head of the Americas.
  • Cmo Council
    North American Advisory Board
    Cmo Council 2007 - 2018
    San Jose, Ca, Us
  • Aol
    Retail Advisory Board
    Aol 2013 - 2017
    New York, Ny, Us
  • Adore Me
    Strategic Advisor
    Adore Me 2013 - 2015
    New York, Ny, Us
  • Swimsuitsforall
    Consultant / Advisor
    Swimsuitsforall 2013 - 2015
    Keyport, New Jersey, Us
  • Victoria'S Secret
    Svp/ Head Of Marketing (Direct / Digital - Ecom, Mobile, Social, App, Catalogue) Victoria'S Secret
    Victoria'S Secret 2008 - 2013
    Columbus, Ohio, Us
    Head of Marketing & Digital Marketing Strategy, Victoria’s Secret - The $1.8 billion direct to consumer division of the mega brand Victoria’s Secret. Responsible for digital and traditional customer acquisition, retention and engagement marketing initiatives (eCommerce, omni-channel, CX, digital, mobile, apps, social, email, text, SEO, SEM, affiliates, display, direct mail, CRM, catalogue). Primary focus on Customer Acquisition, Engagement and E2E Experience, Customer 360 (Customer Intimacy & Omni-Channel), Digital Strategy, Business Strategy and Profitability and Talent Development.Launched social and mobile commerce. During my tenure,Victoria's Secret was consistently highly ranked on Internet Retailer's annual list at #8 mobile commerce site (+18 positions) and #11 eCommerce site (+10 positions). Member of Executive Team overseeing all strategic planning, and P&L management. Reported to the CEO / Direct
  • Bertelsmann Se & Co. Kgaa / Bertelsmann Direct Inc.
    Svp / Head Of Customer Marketing And Digital Commerce Group
    Bertelsmann Se & Co. Kgaa / Bertelsmann Direct Inc. 2004 - 2008
    Gütersloh, De
    Responsible for P&L management for $2 billion subscription (Columbia House DVD, BMG Music Service, Book-Of-The-Month, Doubleday Book Club) entertainment business. This included multi-channel consumer marketing for our house of brands (eCommerce, email, mobile, social, catalog, direct mail and 200 seat call center). Primary focus on transition to a digital model, as well as leveraging personalization and customization to increase profitability of our 20M+ consumer base via data driven engagement, migration and retention initiatives. During my tenure we acquired CDNOW, Columbia House and Bookspan. I led the consumer marketing integrations on those acquisitions.
  • Bertelsmann Se & Co. Kgaa / Bertelsmann Direct Inc.
    Vice President, Customer Marketing
    Bertelsmann Se & Co. Kgaa / Bertelsmann Direct Inc. 2000 - 2004
    Gütersloh, De
  • Bertelsmann Se & Co. Kgaa / Bertelsmann Direct Inc.
    Senior Director, Customer Management
    Bertelsmann Se & Co. Kgaa / Bertelsmann Direct Inc. 1998 - 2000
    Gütersloh, De
  • Citibank
    Vp, National Marketing Group, Self-Service Banking, Corporate Banking
    Citibank 1997 - 1998
    New York, New York, Us
  • Chase
    Vp, Consumer Banking Group
    Chase 1994 - 1997
    New York, Ny, Us
  • Chase
    Assistant Vice President, Consumer Segmentation & Bank At Work
    Chase 1990 - 1994
    New York, Ny, Us
  • Chase
    Senior Product Marketing Manager, Deposit Products
    Chase 1989 - 1990
    New York, Ny, Us
  • The Bank Of New York
    Middle Market Lender / Management Development Program
    The Bank Of New York 1987 - 1989
    New York, Ny, Us
    Completed and graduated from the Executive Development Training program and was placed as a Middle Market Lender.
  • Bloomingdale'S
    Assistant Buyer / Management Training Program
    Bloomingdale'S 1986 - 1986
    New York, Ny, Us
    Participated in the Management Training Program to become a Buyer at the 59th Street (NYC) Corporate Headquarters.
  • St. George'S University, Grenada
    Assistant To The Director Of Public Affairs
    St. George'S University, Grenada 1983 - 1986
    True Blue, St. George, Gd
    With more than 14,000 graduates—12,000+ of which are practicing medicine across the world—St. George’s University has earned a worldwide reputation as a leading international center for medical education and a beacon of academic excellence.I worked under Arthur Massolo Director of Public Affairs (during the Cuban Invasion of Grenada) and prior to that worked in Admissions and Warehouse (packing, preparing, taking inventory of medical school library books).

Patrick Adams Skills

E Commerce Direct Marketing Strategy Digital Marketing Marketing Social Media Marketing Strategy Multi Channel Marketing Integrated Marketing Crm Management New Business Development Mobile Marketing Analytics Online Marketing Digital Strategy Leadership Mobile Devices Email Marketing Brand Development Interactive Marketing Brand Management Customer Retention New Media Customer Acquisition Customer Engagement Start Ups Cross Channel Marketing Sem Direct Mail Mobile Commerce Social Commerce Talent Acquisition Creative Direction P&l Management Customer Research Talent Management Customer Marketing Ecrm Digital Brand Strategy Team Leadership Usability Ecommerce Mobile Omni Channel Marketing Website Usability Immersive Customer Engagement Talent Development Search Marketing Mcommerce

Patrick Adams Education Details

  • Harvard Business School
    Harvard Business School
    Executive Education
  • Bertelsmann University
    Bertelsmann University
    Executive Education
  • The Bank Of New York
    The Bank Of New York
    Management Development Program
  • Adelphi University
    Adelphi University
    Marketing
  • Adelphi University
    Adelphi University
    Communications

Frequently Asked Questions about Patrick Adams

What company does Patrick Adams work for?

Patrick Adams works for Cmoworks

What is Patrick Adams's role at the current company?

Patrick Adams's current role is Founding Partner.

What is Patrick Adams's email address?

Patrick Adams's email address is pa****@****ret.com

What is Patrick Adams's direct phone number?

Patrick Adams's direct phone number is +191741*****

What schools did Patrick Adams attend?

Patrick Adams attended Harvard Business School, Bertelsmann University, The Bank Of New York, Adelphi University, Adelphi University.

What are some of Patrick Adams's interests?

Patrick Adams has interest in Business, Food, Web Design, Clothing, Cooking, Children, Education, Celebrity Gossip, Environment, Fashion And Style.

What skills is Patrick Adams known for?

Patrick Adams has skills like E Commerce, Direct Marketing, Strategy, Digital Marketing, Marketing, Social Media, Marketing Strategy, Multi Channel Marketing, Integrated Marketing, Crm, Management, New Business Development.

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