Patrick Lucas Email & Phone Number

• Drive the development of product definition and solution plans to optimize the company's products and solutions
• Oversee the analysis and evaluation of key market statistics and customer requirements to define product strategies and identify product opportunities to expand market share
• Optimize existing products/solutions alternatives and/or to create the next generation of new productsEstablish and manage pricing, performs build vs. buy analysis

Denver, CO, US

Acquired by ACI Wordlwide

Englewood, CO, US

* Drive market research efforts and identify a successful approach to product branding/Appion brand recognition, advertising, wholesaler and contractor communication focused toward target audiences, social media, email blasts, educational/training announcements/flyers/comm/etc., plan for countering competitor products/product lines (ie. “Why Appion vs.

Denver, Colorado, US

Responsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and servicesWork independently and in concert with other department and team members in planning and executing internal and external communications programsDesign and manage the production and distribution of video, webinars, media.

Irving, Texas, US

Lead collaboration efforts between Caterpillar and Regional Dealers as a point of contact to manage business portfolios and to facilitate strong working relationships between the organizations while working to direct long-term planning, budgeting, and decision-making.Provide support and guidance on the development of Customer Experience Programs for.

Atlanta, Georgia, US

Create and manage project plans and schedulesCreate, track and manage estimates and budgetsOversee print production management and vendor coordinationResearch media outlet opportunities working with advertising reps and editorial staffWrite, edit and proof content on a variety of projects and plans, as assignedManage multiple, simultaneous project.

Denver, CO, US

Develop and execute marketing strategies and tactics that support and maximize market share objectives, product launches, branding efforts and profitability targets. Works closely with cross functional teams to create and execute a cohesive marketing plan for each product line to effectively position each brand.Lead the successful marketing of assigned.

Develop and execute marketing strategies and tactics that support and maximize market share objectives, product launches, branding efforts and profitability targets. Works closely with cross functional teams to create and execute a cohesive marketing plan for each product line to effectively position each brand.Lead the successful marketing of assigned.

Cañon City, CO, US

Brand development, web site traffic growth and web site User Interface. Developing brand strategy, website, newsletter and email marketing campaigns. Execute marketing programs to drive inbound leads. Manage national and international trade shows. Develop and communicate product messaging, brand management and copyright/trademark protection.

Englewood, CO, US

Manage the Partner Discount Program which provides discounts on DISH Network service to the employees of Fortune 500 companies.Responsible for customer acquisition via the Partner Discount Program. Responsible development of fiscal budgets and achieving activation goals. Developed marketing plans and strategies, both long and short-term, as well as.

Attend and participate in meetings on a regular basis, and special events as able.Participate on a standing referee committee of the board, and serve on ad-hoc committees as necessary.Help communicate and promote Colorado Elite Soccer Club mission and programs to the community.Became familiar with Colorado Elite Soccer Club finances, budget, and.

Strategic marketing, product marketing, professional services marketing, marketing communications (collateral, web content, direct marketing campaigns), strategic, direct, communications and PR.

Responsible for customer relationship management/loyalty efforts across the U.S. business.Development of company-wide loyalty strategy to increase consumer retention and improve relationships through a multi-faceted program.Shifted company focus to consumer retention and CRM through database analyses, strategy development and presentations to key.

• Established alliances with builders, contractors and local government. Developed partnerships between Yale Investments and builders to broaden and enhance product offering. Delivered presentations to potential builders.
• Managed all facets of on-site large-scale land developments including high-density housing, mid-market developments, and high-end luxury homes.
• Managed the development process, anticipated problems, and enabled the timely closing of acquisitions.
• Scheduled, coordinated and supervised informational events for commercial prospects.
• Negotiated agreements with government agencies for development, services and property rezoning.

Ba, Journalism - Public Relations

Bs, Business Administration - Marketing