Patrick Artiaga Email and Phone Number
It all began like a classic Hollywood story... I was an intern. While studying at the University of California at Berkeley, I was selected to be part of the first group of interns at George Lucas’ Lucasfilm company in Marin County. My internship project led to a presentation to George Lucas and the Gang of 40; the department heads of the various divisions. That internship established key foundation skills I use to this day; listen to your customer, analyze thoughtfully, develop customer-focused solutions, communicate clearly, and build solid relationships based on trust. And my Hollywood story continues…I’m passionate about connecting people, understanding their needs, and finding solutions that work. I thrive on introducing new ideas and new technologies to my customers, helping them evolve as technology disrupts the entertainment industry.My clients and partners see value in my ability to understand the landscape, then chart a course to success while avoiding pitfalls. I help my customers stay current, by understanding how the horizon is changing, so we can successfully strategize.AREAS OF EXPERTISEGrowth: Proven track record of growing new and existing business, or creating recurring revenue opportunities, with expertise in entertainment technology and emerging media markets.Strategy: Collaborate across multiple functional areas/business units and harness resources throughout the company to optimize success.Marketing: Extensive entertainment market knowledge, with strong background in business development and product marketing to create a thoughtful and memorable customer experience.
-
Senior Director, Key Accounts, North AmericaBarco CinemaCalifornia, United States -
Senior Director, Key Accounts, North AmericaBarco Cinema Jul 2024 - PresentKortrijk, Flemish Region, BeResponsible to drive revenue growth across B2B and B2C channels in the North American cinema market. Develop and implement comprehensive sales strategies to achieve revenue targets and drive market penetration. Identify and pursue new business opportunities and strategic collaborations to expand our customer base and market presence. Leverage existing relationships and build new relationships with key accounts and clients, understanding their needs and challenges to deliver comprehensive solutions and maximize customer satisfaction. Collaborate cross-functionally with marketing, product development, and operations teams to align sales efforts with company objectives and ensure seamless execution of sales initiatives. -
Head Of Global Theatrical Sales – Commercial EntertainmentD-Box Technologies Nov 2023 - Jul 2024Longueuil, Quebec, CaResponsible for the global theatrical sales strategy for the premier haptic company specializing in creating hyper-realistic, immersive entertainment experiences through motion. Spearheading the development of a comprehensive global strategy aimed at expanding the dealer network and collaborating with seat manufacturers to provide additional supply and portfolio solutions for exhibition partners. -
Senior Director, Business DevelopmentGdc Technology Limited Oct 2021 - Nov 2023Hong Kong, HkI am a seasoned business development professional recognized for my ability to generate revenue and cultivate strategic partnerships within the cinema and home entertainment sector. Specializing in projection, audio, and cutting-edge software solutions, I am committed to delivering unparalleled experiences for customers globally.Key Skills and Expertise:Business Development: Proactively identify and pursue new opportunities, fueling growth and expanding market presence.Strategic Partnerships: Cultivate relationships with key industry stakeholders to drive mutually beneficial collaborations.Sales and Marketing Strategies: Develop and execute targeted plans in coordination with global account management teams.Industry Knowledge: Deep understanding of the motion picture, cinema exhibition, and home entertainment landscape, staying abreast of emerging technologies and trends.Results-Oriented: Consistent track record of surpassing sales targets, fueling revenue growth, and maximizing profitability.I leverage my expertise to drive business success, fostering collaboration and mutual growth and innovation in the cinema and home entertainment industry -
Independent Consultant - Business DevelopmentSelf-Employed Sep 2020 - Sep 2021GDC Technology of America: Orchestrated the development and implementation of a robust Go-To-Market strategy for projection solutions catering to both cinemas and private screening rooms. Spearheaded business development, sales, and marketing initiatives in close collaboration with the national sales team. Successfully surpassed growth targets, resulting in a permanent role within the organization.Transformation Entertainment Group: Pioneered the rollout of the laser light engine upgrade (LLU) module alongside the introduction of the company's cutting-edge technology and professional services programs.Performance Media Industries: Dedicated efforts to enhancing the premium private cinema experience while driving new client acquisition.
-
Senior Director, Business Development, Strategic Accounts & Global AudioChristie Digital Systems Apr 2018 - Jul 2020Cypress, California, UsI worked at Christie Digital, a company focused on creating visual, audio, and collaboration solutions for the entertainment, government, education, and business industries.Beyond the products or solutions Christie manufacture, I pride myself in helping my customers build the best entertainment destinations for their guests by listening to their objectives and sharing with them access to my global relationship network, industry knowledge, and product entertainment experience.• I was promoted to expand new growth and recurring opportunities which now includes Christie RGB laser and xenon projection portfolio and achieved double digit growth over two years.• My client responsibilities include 7 of the top 10 US exhibition companies along with the growing number of mid-major exhibitors.• I’m a member of the Christie Cinema Leadership team and contributor to the cinema marketing initiatives. -
Director, Business Development, Audio SolutionsChristie Digital Systems Feb 2013 - Mar 2018Cypress, California, UsMy Hollywood story continues as I was recruited to join Christie to establish a new cinema audio business unit, Christie Vive Audio, with responsibility for global business development, customer relationship management, marketing campaigns, expand product portfolio, and audio solutions. • My team generated triple digit growth in the first three years by establishing the Christie Entertainment Solutions program of marrying existing projection sales with Vive Audio. • I harvested wins, challenges and opportunities to grow business unit by conducting needs analysis with global cinema sales team and partners.• I implemented a ‘Halo Effect’ strategy with the Dolby Cinema design win to targeted clients and promoting Vive Audio product performance.
-
Vice President, Sales And MarketingAcs Enterprises Inc. May 2005 - Feb 2013Joining a former college from Lucasfilm THX who started his own company, I was brought on to establish a national sales team and establish marketing programs to expand the business into a national organization. • My national sales team expanded annual revenue 10-fold through product, services, and client expansion.• I developed three new service programs for the existing client base and achieved over 40% adoption generating an additional US$8 Million in recurring revenue.• I created the ‘ACS Cares’ marketing program to differentiate service offerings from competition and expand brand awareness. -
Director, Automotive MarketingDolby Laboratories Oct 2002 - May 2005San Francisco, California, UsDolby Laboratories creates audio, visual, and voice technologies for cinemas, home theaters, PCs, mobile devices, and games. If you hear it or see it on a device, it probably has Dolby technology.I wanted to expand my consumer licensing knowledge and what better company to learn from than Dolby, who wrote the playback on technology licensing. I transferred division and established a new global business unit focused on introducing audio technologies and marketing programs for adoption into the automotive OEM and aftermarket. • I established strategic partnerships with top automotive brands such as Aston Martin, Volvo, and Jaguar.• I created the Dolby Automotive Program technology bundled program and branding structure which increased licensing revenue annually from US$5 Million to US$12 Million within 2 years of introduction.• The results of the strategic alliances increased consumer awareness resulting in JD Powers survey listing Dolby in third place while in the prior two years, Dolby was not listed in top fifty brands. -
Director, Film MarketingDolby Laboratories Oct 1998 - Oct 2002San Francisco, California, UsI was promoted to define an overall global film, cinema product, and cinema technology marketing strategy. • I championed the global cinema technology launch of Dolby Digital Surround EX technology with release of Star Wars: Episode I: The Phantom Menace resulting in domestic and international media coverage. • I collaborated with studio and cinema partners to raise audience awareness of Dolby technology using trailer, internet, and media exposure. • I negotiated exclusive technical marketing partnership with major film festivals such as Cannes, Sundance, and Telluride.• I collaborated to create a reception for the Motion Picture Academy (Oscar) sound nominees to build relationships within the creative sound community. This annual reception is still celebrated to this day.
-
Director, Distributor RelationsDolby Laboratories Oct 1997 - Oct 1998San Francisco, California, UsMy success in expanding the THX brand in cinema led to a call from the president of Dolby Laboratories and a request to have coffee. Two weeks later, I was at Dolby.In this newly created position, I was asked to focus on relationship building with the motion picture studios and exhibition community to promote Dolby Digital technology during the ‘digital sound’ wars. • I worked with cinemas to increase the use of Dolby cinema technology and promoted those efforts with the motion picture studios.• I negotiated the inclusion of the Dolby logo on promotional materials with major motion picture studios. • I developed the film advertising strategy and coordinated those efforts with outside agencies.
-
Manager Customer RelationsLucasfilm Mar 1993 - Oct 1997San Francisco, Ca, UsI received a phone call and asked if I would be interested in returning to Lucasfilm. They remembered me from my internship and thought I would fit nicely in their plans for change. • I increased the client base by threefold and improved annual recurring revenue from US$3M to US$15M in three years.• I established a strategy to diversify the client base to balance revenue between domestic and international markets.• I collaborated with our clients to increase global brand awareness through Business-to-Business and Business-to-Consumer marketing and co-promotional programs. -
Product Analyst, AutomotiveTriad Systems Jan 1990 - Mar 1993São Paulo, Sp, BrMy first professional job after graduation and exercising my analytical skills. Authored several successful product requirement documents and market plans encompassing product launch cycles, pricing, monitoring product sales, and developing marketing materials.
Patrick Artiaga Education Details
-
University Of California, BerkeleyEconomics -
Saint Mary'S College Of CaliforniaExecutive Mba
Frequently Asked Questions about Patrick Artiaga
What company does Patrick Artiaga work for?
Patrick Artiaga works for Barco Cinema
What is Patrick Artiaga's role at the current company?
Patrick Artiaga's current role is Senior Director, Key Accounts, North America.
What schools did Patrick Artiaga attend?
Patrick Artiaga attended University Of California, Berkeley, Saint Mary's College Of California.
Who are Patrick Artiaga's colleagues?
Patrick Artiaga's colleagues are Gaurav Bhargava, Johnny Guo, Nadia Chahar, Treston Vorac, Antonio Suli, Sanjeev Kashyap, Gisele Freitas.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial