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Patrick Bauernfeind Email & Phone Number
Head of Marketplaces and Retail Media
at
Nakoa.Digital
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 86%
Current company
Role
Head of Marketplaces and Retail Media
Location
Bavaria, Germany
Company size
Who is Patrick Bauernfeind? Overview
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Quick answer
Patrick Bauernfeind is listed as Head of Marketplaces and Retail Media at Nakoa.Digital, a with 13 employees, based in Bavaria, Germany. AeroLeads shows a matched LinkedIn profile for Patrick Bauernfeind.
Patrick Bauernfeind previously worked as Head of Marketplaces & Retail Media at Nakoa.Digital and Digital Marketing Manager at Nakoa.Digital. Patrick Bauernfeind holds Master Of Science - Ms, Business Consulting & Digital Management from Fom Hochschule Für Oekonomie & Management.
Company email context
Email format at Nakoa.Digital
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Nakoa.Digital
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Profile bio
About Patrick Bauernfeind
Supporting clients in building and scaling their marketplace and D2C business10 years of strategic, operative and leadership experience in digital marketing, e-commerce and business development including DTC, Marketplaces, SEO, PPC (SEA), Display, Programmatic, Video, Paid Social, Marketing Automation and Retail Media. Interested in the big picture to create value for companies and clients. Feel free to leave a message or send an invite if you want to get in touch.
Current workplace
Patrick Bauernfeind's current company
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Nakoa.Digital
7 roles
Patrick Bauernfeind work experience
A career timeline built from the work history available for this profile.
Head Of Marketplaces & Retail Media
Current- Increased marketplace revenue by a factor of 25- Thought leader and speaker- Leading and developing full-time employees and freelancers including professional and disciplinary leadership- Created and expanded product portfolio to ensure 360° support on marketplaces including strategy, operations, content, marketing and data- Product and Business Development focus marketplaces & retail media, including negotiating and setting up contracts and partnerships to ensure rapid… Show more - Increased marketplace revenue by a factor of 25- Thought leader and speaker- Leading and developing full-time employees and freelancers including professional and disciplinary leadership- Created and expanded product portfolio to ensure 360° support on marketplaces including strategy, operations, content, marketing and data- Product and Business Development focus marketplaces & retail media, including negotiating and setting up contracts and partnerships to ensure rapid growth- Key Account Management on C-Level- Supervising all operational activities with focus on retail media and marketplaces- Creating and presenting workshops, webinars, pitches and client presentations- Creating and maintaining processes and reportings to increase organisational efficiency- Supporting clients in interim marketing lead positions Show less
May 2020 - Present
Digital Marketing Manager
- International Consulting- Key Account Management- SEO Consulting- SEA, Video, Display and Social Media PPC Full Management- Programmatic Display, Video, Audio Management- Digital Marketing Automation- Marketplace Marketing Full Management
May 2018 - Apr 2020
Performance Marketing Manager
- Consulting Clients regarding SEO projects to help improve their SEO rankings and organic performance- Full Management of Clients SEA and Facebook PPC accounts- Managing GDN display and YouTube video campaigns- Leading Programmatic Display and Video integration- Introduction of Amazon Marketing setups to improve performance- International Travelling and Consulting to different cultures and countries
May 2017 - Mar 2018
Junior Account Manager
- Key Account Management- Customer Relationship Management (CRM)- Gaining Expertise in Tracking, Bid Management and Cross-Channel Marketing- Analysing Customer Journeys
Nov 2016 - Apr 2017
Sea Manager
Search Engine Advertising (SEA) Department- Setup of SEA campaigns- Reporting KPIs to clients- Keyword research- Advanced Excel usage for reports- Performance Analysis and Optimization of AdWords accounts
Apr 2015 - Jan 2016
Seo Manager
Search Engine Optimization (SEO) and Conversion Optimization (CO) Department- Optimizing Clients pages on a SEO On- and OffPage Basis- Reporting of SEO KPIs to clients using well known SEO tools- Attending SEO, CO, SEA and Data Intelligence courses for additional online marketing knowledge
Aug 2014 - Jan 2015
Team & coworkers
Colleagues at Nakoa.Digital
Other employees you can reach at nakoa.digital. View company contacts for 13 employees →
MC
Mahdi Cossentini
Colleague at Nakoa.DigitalPassau, Bavaria, Germany
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FP
Francesco Parmeggiani
Colleague at Nakoa.DigitalMunich, Bavaria, Germany
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FL
Franziska Leugers
Colleague at Nakoa.DigitalThe Hague, South Holland, Netherlands
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AW
Alina Wagner
Colleague at Nakoa.DigitalLandshut, Bavaria, Germany
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JH
Jamie Harris
Colleague at Nakoa.DigitalNetherlands
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MS
Marc Setzer
Colleague at Nakoa.DigitalGreater Munich Metropolitan Area, Germany
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BS
Bas Sanderink
Colleague at Nakoa.DigitalThe Hague, South Holland, Netherlands
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ZM
Zeynep Macit
Colleague at Nakoa.DigitalRotterdam, South Holland, Netherlands
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Mahdi Cossentini
Colleague at Nakoa.DigitalPassau, Bavaria, Germany
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FP
Francesco Parmeggiani
Colleague at Nakoa.DigitalMunich, Bavaria, Germany
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FL
Franziska Leugers
Colleague at Nakoa.DigitalThe Hague, South Holland, Netherlands
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AW
Alina Wagner
Colleague at Nakoa.DigitalLandshut, Bavaria, Germany
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JH
Jamie Harris
Colleague at Nakoa.DigitalNetherlands
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MS
Marc Setzer
Colleague at Nakoa.DigitalGreater Munich Metropolitan Area, Germany
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BS
Bas Sanderink
Colleague at Nakoa.DigitalThe Hague, South Holland, Netherlands
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ZM
Zeynep Macit
Colleague at Nakoa.DigitalRotterdam, South Holland, Netherlands
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2 education records
Patrick Bauernfeind education
Master Of Science - Ms, Business Consulting & Digital Management
Bachelor Of Arts - Ba, Wirtschaftspsychologie
FAQ
Frequently asked questions about Patrick Bauernfeind
Quick answers generated from the profile data available on this page.
What company does Patrick Bauernfeind work for?
Patrick Bauernfeind works for Nakoa.Digital.
What is Patrick Bauernfeind's role at Nakoa.Digital?
Patrick Bauernfeind is listed as Head of Marketplaces and Retail Media at Nakoa.Digital.
Where is Patrick Bauernfeind based?
Patrick Bauernfeind is based in Bavaria, Germany while working with Nakoa.Digital.
What companies has Patrick Bauernfeind worked for?
Patrick Bauernfeind has worked for Nakoa.Digital, Steinhoff International, Refined Labs Gmbh, and Quisma – Part Of Groupm Connect.
Who are Patrick Bauernfeind's colleagues at Nakoa.Digital?
Patrick Bauernfeind's colleagues at Nakoa.Digital include Mahdi Cossentini, Francesco Parmeggiani, Franziska Leugers, Alina Wagner, and Jamie Harris.
How can I contact Patrick Bauernfeind?
You can use AeroLeads to view verified contact signals for Patrick Bauernfeind at Nakoa.Digital, including work email, phone, and LinkedIn data when available.
What schools did Patrick Bauernfeind attend?
Patrick Bauernfeind holds Master Of Science - Ms, Business Consulting & Digital Management from Fom Hochschule Für Oekonomie & Management.
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