Channel-agnostic, brand, and demand-gen planning for BT. I was responsible for creating bespoke solutions to solve business challenges across a variety of BT verticles, from branding, to broadband, entertainment events & CSR.- Worked across always on strains, focussing on bold, exciting media-first opportunities during key moments, and ensuring ongoing optimisation of campaign tactics.- Responsible for the BT Sport, box office and FA partnerships campaigns, which saw BT break out media tactics across the ever fragmenting football 'tribes' from fanatics to casuals.- Planning of BT's Skills For Tomorrow strand, helping buildbrand affinity within the UK whilst aiming to educate the UK population on tech skills.- Managed the conception of nation wide partnerships of one of the most exciting props for BT.

Accountable for responding to client briefs - actively pushed the envelope to deliver groundbreaking, smart and effective solutions.Delivered an exceptional level of channel-agnostic & audience-centric planning for client campaigns across verticals including finance, education, automotive, pharmaceutical, travel & FMCG.Initiated and Supported new business opportunities, alongside educating current clients to enhance sales of our agencies product. This included face to face correspondence. Brought a traditional client into the digital age by developing their website, digital advertising capabilities and digital profile through a variety of video, display and editorial content, whilst still resulting in a successful reaching of client sales goals.

Managed and developed pre-existing relationships with clients across automotive, FMCG, furniture, banking, travel and pharmaceuticals.Lead the planning of media campaigns, including responding to briefs with recommended partners across both digital and offline.Accountable for the day to day management of campaigns, which involved liaising with and organising client, the creative agency, the media publishers and others involved to ensure successful implementation of campaigns. Negotiated costs and bonuses across both online and offline media channels to maximise efficiencies for my client patch, which were then represented in media schedules.Negotiated, managed and implemented over AU$270K worth of free media for a charity project for Australian Disappearing persons (a program run out of Queensland Police)

•Responsible for the organisation, administration and facilitation of corporate and social functions and events that balance team building with collaboration•Provides instruction and guidance to clients•Providing a positive enthusiastic environment and atmosphere for clients whilst adhering to health and safety standards•Ability to adapt style to meet requirements of each client group•Ability to demonstrate leadership whilst maintaining a client focused approach

ChildFund Australia ASSIGNMENTS INCLUDED:• Worked on a campaign to launch a new brand image for ChildFund Australia and progress from an EOI to successfully gaining them as a client.• Worked on build for ChildFund presentation/pitch for new business.• Observed agency team presentation to ChildFund Australia.• Competitor analysis including social audit, along with brand snapshot of ChildFund Australia.• Industry and Australian market research regarding ChildFund and NFP organisations in Australia.• For project plan, I built a timeline and Gantt chart for proposed dates of deliverables and jobs in Excel.• Curated list of paid and unpaid research related to ChildFund, which we in turn won as a client..Foxtel ASSIGNMENTS INCLUDED:• Social listening Annual Report – using Sysomos Heartbeat to analyse mentions, sentiment and indicate top influencers.• Successfully recommended and applied new enterprise listening tools through review and comparison for Foxtels competitors.• Summarised and analysed points of highest engagement over the past 9 months of Foxtel’s social identity.• Social media content audit for Foxtel Australia.• Archived all social listening data (graphs, word clouds, top hashtags, sentiment and mentions) for Foxtel.• Competitior analysis of social accounts including ipTV, Netflix, Quicklfix, Stan, Presto, Iq3, Pricing & packaging, and triple play.Also worked on Allianz, Toyota, Ardent Leisure, & Carnival Cruise Line during this time.

• Aiding management of advertising campaigns (lots of excel and communicating within a team and with other companies)• Evaluation of campaigns• General office help• Organising co-workers schedules and meetings between clients• Preparing meeting rooms and restocking fridges• Job bag and assisting accounting team

• Delivering store front service for the customers• Maintaining tidiness within the store throughout shifts• Using POS systems for prices, stock enquiries and refunds• End-of-day finances and tidy up duties including till balance checks

• Aiding management of advertising campaigns (lots of excel and communicating within a team and with other companies)• Evaluation of campaigns• General office help• Organising co-workers schedules and meetings between clients• Preparing meeting rooms and restocking fridges• Job bag and assisting accounting team

ArtarmonTransportation of stock Organising and packaging of products and goodsFull length work day of 8am to 4:30pmWorking as a team to accomplish set goals