Patrick W. Bosmann Msc Email & Phone Number

Leusden, Utrecht, Netherlands

• Brand Strategy & Growth: Leading Altruist's global brand strategy and growth initiatives.
• Strengthening brand proposition, -awareness, and -image
• Conducting market and competitive analysis to support growth strategies.
• Production & Logistics: Collaborating with manufacturers to optimize quality, deliveries, and costs.
• Operational Management: Overseeing logistics and inventory management; supporting distributors.
• Managing B2B and B2C sales platforms.

Amsterdam, Netherlands

Responsible for increasing brand awareness and improving brand perception accross Europe.* Sponsorship activation on global, European and local partnership deals* Creating & executing ATL + BTL campaigns* Creative director & warden of visual brand identity* Market research: brand studies & competitive performance* Project management: orkestrating multitude.

Amsterdam

Located at the European headquarter in Amsterdam, I am the central marketeer for both the PCT (Personal Car Tyres) and TBR (Truck & Bus radial) tyre departments. Within this highly dynamic and flexible organisation, it is my responsibility to timely coordinate and align multiple stakeholders (internal and external) on a great multitude of activities.Roles.

Leiden

Responsible for the international expansion through organic growth. Core activities are:* Business development* Brand positioning & growth* Market research* PR, advertising and communications* Campaigns, events & offline + online advertising (Google AdWords, Facebook, display)

Velp, Netherlands

Als marketing adviseur werkte ik aan de ontwikkeling van strategische plannen en de vertaalslag naar een concreet marketing-communicatieplan. Ik begeleide klanten met de ontwikkeling, danwel uitwerking van strategische concepten tot de daadwerkelijke uitvoer hiervan. Ik was een spin in het web die leveranciers aan elkaar verbindt en bent het centrale.

Amsterdam Area, Netherlands

At Neurensics I have researched the field of neuromarketing in combination with product pricing within the Fast Moving Consumer Goods industry. Together with another student I have demonstrated that (and how) product pricing can be improved by applying neuroscience. Also I have gathered an insight into both qualitative as well as quantitative research.

The Nyenrode SRB (Student Representative Board) is one of the main boards of the Nyenrode student experience. Next to the student association and living on campus, the SRB fullfils the position of the third pillar which is responsible for all study-related issues. As a commissioner of the SRB I am one of the contact persons who represents its fellow.

Technical stock analyst, mainly responsible for the "consumer goods & telecom" portfolio.

Master of Science in Marketing Management

The Collegie tot de Constighe Afbeeldinghe is the photography committee of the Nyenrode student association.

For my final thesis at the Hospitality Business School in hotel management, I was in the position of Corporate Social Responsibility consultant at Hotel De Bilderberg in Oosterbeek. During this period, I had to advise this four-star hotel on the field of sustainability and CSR.In doing so, the headquarter of Bilderberg got involved in the project as well.

Bachelor of Business Administration in Hospitality Management

As an internship for the Hospitality Business School in hotelmanagement I followed an internship in South Africa at which I had the operating responsibility of the lodge.

Master Of Science In Management, Marketing/Marketing Management, General

Bba, Hospitality And Hotel Management

Activities and Societies: Student representative, PR-student

Education record