Patrick Carland Email & Phone Number

Truckee, California

Optimize the opportunities with Pacific Cycle brands in our current channels and customers while looking for new avenues of distribution.

Squaw Valley, Ca

Senior leader responsible for directing strategic growth.

Senior sales executive responsible for all sales strategy and execution.

Truckee, Ca

• $1M sales in first 12 months of company• Built national independent sales force• Directed brand building campaign resulting in over 5K FB fans in 12 months• Creation of entire corporate structure including ERP, Sales Force, Customer Service, Logistics• Creation, presentation, and execution of full P+L budget.

• Led top line sales growth resulting in 32% YoY growth• Creation of new product categories and sales channels• Creation, presentation, and execution of full P+L budget.• Built national independent field force

• Senior sales executive in Salomon U.S.A. responsible for all sales strategy and execution for $100M+ business• Managed three separate sales teams (Hardgoods, Boardsports, and Softgoods) with 70+/- field salespeople (combination of employees and independent agents), three National Sales Managers, a threeperson Sales Headquarters staff, and a three person Sales Operations staff.• Managed five separate businesses units (Alpine, Nordic, Footwear, Apparel & Gear, and Boardsports)each with separate strategies, channels and consumers, and sales and marketing plans.• Oversaw Customer Service, Business to Business, and Direct / E-Commerce Teams (15-25 peoplevarying seasonally).